Best practices for editing your LinkedIn URL for career changers

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26 Sep 2023  •   4 minutes read

Author: Admin

How to Optimize Your LinkedIn URL for Career Changers

When it comes to building a successful career, having a strong online presence is crucial. LinkedIn, being the world’s largest professional networking platform, plays a significant role in connecting professionals with potential employers and clients. One way to enhance your LinkedIn profile is by customizing your LinkedIn URL. In this article, we will explore the best practices for editing your LinkedIn URL for career changers.

What is a LinkedIn URL?

A LinkedIn URL is a unique web address that directs people to your LinkedIn profile. By default, LinkedIn assigns a random combination of numbers and letters as your profile URL. However, it is highly recommended to customize your LinkedIn URL to make it more professional and memorable.

How to Get Your LinkedIn URL

Before you can edit your LinkedIn URL, you need to know how to find it. Here’s how you can easily locate your LinkedIn URL:

  1. Log in to your LinkedIn account.
  2. Click on your profile photo or the “Me” icon in the top navigation bar.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, look for the URL displayed under your profile picture. It will start with “www.linkedin.com/in/”. This is your LinkedIn URL.

How to Change Your LinkedIn URL

Now that you know how to locate your LinkedIn URL, let’s dive into the steps to change it:

  1. Click on the “Me” icon in the top navigation bar and select “Settings & Privacy” from the dropdown menu.
  2. In the “Settings & Privacy” menu, click on the “Edit your public profile” option on the right-hand side.
  3. Scroll down to the “Edit URL” section and click on the pencil icon next to your current URL.
  4. A popup window will appear where you can enter your desired custom URL.
  5. Make sure to choose a URL that is professional and reflects your personal brand. It is recommended to use your full name or a variation of it.
  6. Once you have entered your desired URL, click on the “Save” button to update your LinkedIn URL.

Why Customize Your LinkedIn URL?

Customizing your LinkedIn URL offers several benefits:

  1. Professionalism: A customized LinkedIn URL looks more professional than a random combination of letters and numbers. It shows that you have taken the time to personalize your profile and care about your online presence.
  2. Memorability: A customized URL is easier to remember, making it convenient for people to find and visit your profile.
  3. Branding: By using your full name or a variation of it in your LinkedIn URL, you are strengthening your personal brand and making it consistent across different platforms.
  4. Search Engine Optimization (SEO): Customizing your LinkedIn URL with relevant keywords can improve your visibility in search engine results. This can be beneficial for career changers who want to highlight their new skills and expertise.

Best Practices for Customizing Your LinkedIn URL

When customizing your LinkedIn URL, keep the following best practices in mind:

  1. Use Your Full Name: Using your full name in your LinkedIn URL is highly recommended, as it helps with personal branding and makes it easier for people to find you.
  2. Avoid Special Characters: Stick to alphanumeric characters (letters and numbers) when customizing your URL. Special characters can sometimes cause issues with links and may not be supported by all platforms.
  3. Keep It Simple: Choose a URL that is easy to read, spell, and remember. Avoid using long strings of numbers or complicated words that can confuse others.
  4. Consider Keywords: If you want to optimize your LinkedIn profile for specific keywords related to your career change, consider incorporating those keywords into your URL. This can help improve your search rankings and visibility.
  5. Check Availability: Before finalizing your custom URL, make sure it is available and not already in use by someone else. You can do a quick search on LinkedIn to see if your desired URL is available.

Where to Use Your LinkedIn URL

Your customized LinkedIn URL can be used in various ways to promote your professional profile:

  1. Resume: Include your LinkedIn URL on your resume to provide hiring managers and recruiters with easy access to your profile. This allows them to learn more about your skills, experience, and qualifications.
  2. Email Signature: Add your LinkedIn URL to your email signature to make it simple for recipients to connect with you professionally.
  3. Business Cards: Include your LinkedIn URL on your business cards to make networking easier. This allows the recipients to connect with you online and stay updated on your professional activities.
  4. Social Media Profiles: Share your LinkedIn URL on other social media platforms, such as Twitter and Facebook, to expand your professional network beyond LinkedIn.
  5. Online Portfolios: If you have an online portfolio or personal website, make sure to include your LinkedIn URL. This helps potential clients or employers learn more about your professional background.

LinkedIn URL Shorteners

If you find that your LinkedIn URL is too long or difficult to remember, you can use URL shorteners to create a more concise and user-friendly link. Here are a few popular URL shortening services you can use:

Example of a Customized LinkedIn URL

Here’s an example of a well-customized LinkedIn URL:

LinkedIn URL: linkedin.com/in/johndoe

As you can see, the URL includes the person’s full name, making it professional and easy to remember.

Final Thoughts

Customizing your LinkedIn URL is a simple yet effective way to enhance your online presence and personal brand. By following the best practices mentioned in this article, you can create a professional, memorable, and SEO-friendly LinkedIn URL that reflects your unique professional identity. Remember to update your LinkedIn URL on your resume, business cards, and other professional materials to make it easy for others to connect with you.

Now that you know how to optimize your LinkedIn URL, take the time to make this important update to your profile. It may seem like a small change, but it can have a significant impact on your career prospects and networking opportunities.

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