Examples of LinkedIn URLs that effectively communicate career progression

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26 Sep 2023  •   4 minutes read

Author: Admin

Examples of LinkedIn URLs that effectively communicate career progression

LinkedIn is a powerful tool for professionals to showcase their skills, experience, and career progression. One important aspect of optimizing your LinkedIn profile is having a memorable and professional URL. Your LinkedIn URL is like your online business card and can help you stand out from the crowd. In this article, we will explore examples of LinkedIn URLs that effectively communicate career progression and provide tips on how to create a customized URL for your profile.

What is a LinkedIn URL?

A LinkedIn URL is a unique web address that directs users to your LinkedIn profile. By default, LinkedIn assigns a random combination of letters and numbers as your profile URL. However, you have the option to customize your URL to reflect your name or professional brand. A customized LinkedIn URL looks more professional and is easier to remember and share with others.

How to get your LinkedIn URL

To find your LinkedIn URL, follow these steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the page.
  3. Select “View profile” from the dropdown menu.
  4. In the top section of your profile, you will see your LinkedIn URL under your profile picture. It will look something like this: www.linkedin.com/in/yourname.

Now that you know how to find your LinkedIn URL, let’s explore examples of URLs that effectively communicate career progression.

Example 1: www.linkedin.com/in/JohnSmith

John Smith is a marketing professional with over 10 years of experience. His LinkedIn URL reflects his name and is simple and professional. By using his full name in the URL, John is able to showcase his personal brand and make it easy for others to find him on LinkedIn. This URL is effective in communicating career progression as it shows that John is confident in his professional identity and wants to be easily recognizable in the industry.

Example 2: www.linkedin.com/in/JaneDoeMarketing

Jane Doe is a marketing specialist who has worked in various industries and has a strong personal brand. Her LinkedIn URL includes her first and last name, along with the word “marketing”. This URL effectively communicates her career progression and expertise in the marketing field. It also helps her stand out from other professionals with similar names and positions her as a marketing specialist.

Example 3: www.linkedin.com/in/JohnDoeMarketingConsultant

John Doe is a marketing consultant with a diverse portfolio of clients. His LinkedIn URL includes his first and last name, along with the words “marketing consultant”. This URL clearly communicates his career progression and expertise in the field. It also positions him as a consultant, highlighting his experience and ability to provide strategic marketing solutions. This URL is effective in attracting potential clients and showcasing John’s professional achievements.

Example 4: www.linkedin.com/in/SarahJohnsonMBA

Sarah Johnson is a business professional with an MBA degree. Her LinkedIn URL includes her first and last name, along with the abbreviation for her degree. This URL effectively communicates her educational background and career progression. It positions Sarah as a highly qualified professional with advanced knowledge and expertise in business. This URL is particularly effective for individuals who have earned advanced degrees or certifications and want to highlight their educational achievements.

Tips for customizing your LinkedIn URL

Customizing your LinkedIn URL can help you communicate your career progression effectively. Here are some tips to create a customized URL for your profile:

  • Use your full name or professional brand: Including your full name or professional brand in your URL makes it easy for others to find you on LinkedIn and reinforces your personal brand.
  • Avoid numbers and special characters: Using numbers and special characters can make your URL harder to remember and share. Stick to letters and hyphens if necessary.
  • Incorporate keywords: If you have a specific area of expertise, consider incorporating relevant keywords in your URL. This can help with search engine optimization and make it easier for others to find you in their industry.
  • Keep it concise: Try to keep your URL as short and concise as possible. Long URLs can be difficult to remember and may not display properly in certain formats.
  • Update your URL if needed: If you change jobs, earn a new degree, or want to update your personal brand, you can change your LinkedIn URL. Simply go to your profile settings and edit your URL to reflect your new career progression.

Where to find your LinkedIn URL on the app

If you prefer to access LinkedIn from your mobile device, you can still find your LinkedIn URL. Here’s how:

  1. Open the LinkedIn app on your device.
  2. Tap on your profile picture in the top left corner of the screen.
  3. Scroll down to the “Contact and Personal Info” section.
  4. Under the “Websites” section, you will find your LinkedIn URL.

Now you can easily access and share your LinkedIn URL from your mobile device.

Using a LinkedIn URL shortener

If you have a long LinkedIn URL or want to make it more memorable, you can use a URL shortener. There are several online tools available that allow you to shorten your LinkedIn URL and create a customized link. Simply copy your LinkedIn URL, paste it into the URL shortener tool, and generate a new shortened URL. This can be particularly useful if you want to include your LinkedIn URL on business cards, resumes, or other marketing materials.

Final thoughts

Your LinkedIn URL is an important part of your professional online presence. By customizing your LinkedIn URL to effectively communicate your career progression, you can enhance your personal brand and make it easier for others to find and connect with you on LinkedIn. Remember to keep your URL professional, concise, and updated to reflect your current career achievements. With a memorable and professional LinkedIn URL, you can stand out from the crowd and showcase your career progression to potential employers, clients, and industry peers.

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