Finding relevant connections through LinkedIn URL searches on the app


26 Sep 2023  •   4 minutes read

Author: Admin

How to Find and Optimize Your LinkedIn URL

LinkedIn is the go-to platform for professionals looking to connect, network, and advance their careers. With over 740 million users worldwide, it’s important to make sure your LinkedIn profile stands out from the crowd. One way to do that is by customizing your LinkedIn URL.

What is a LinkedIn URL?

A LinkedIn URL is a unique web address that directs people to your LinkedIn profile. By default, LinkedIn assigns a random combination of letters and numbers as your URL, making it difficult to remember and share with others.

For example, a default LinkedIn URL might look something like this:

However, you have the option to customize your LinkedIn URL to make it more professional and memorable. A customized LinkedIn URL typically includes your name or a variation of it.

How to Find Your LinkedIn URL on the App

If you’re using the LinkedIn app on your mobile device, follow these steps to find your LinkedIn URL:

  1. Open the LinkedIn app on your mobile device.
  2. Tap on the “Me” icon at the bottom right corner of the screen.
  3. Scroll down to the “View profile” section and tap on it.
  4. On your profile, tap on the three dots (ellipsis) at the top right corner of the screen.
  5. In the dropdown menu, tap on “Edit public profile & URL”.
  6. Under the “Edit URL” section, you’ll find your LinkedIn URL listed.
  7. You can tap on the pencil icon next to your URL to customize it.
  8. Make the desired changes and tap “Save”.

How to Customize Your LinkedIn URL

Customizing your LinkedIn URL is a simple process. Follow these steps to make your LinkedIn URL more personalized:

  1. Visit the LinkedIn website or open the LinkedIn app on your mobile device.
  2. Click on the “Me” icon at the top right corner of the screen.
  3. In the dropdown menu, click on “View profile”.
  4. On your profile, click on the “Edit public profile & URL” button on the right-hand side of the page.
  5. Under the “Edit URL” section, click on the pencil icon next to your current URL.
  6. Type in your desired LinkedIn URL in the text box. It’s recommended to use your name or a variation of it.
  7. Click “Save” to save your changes.

Why Customize Your LinkedIn URL?

Customizing your LinkedIn URL offers several benefits:

  1. Professionalism: A customized LinkedIn URL looks more professional than a random combination of letters and numbers. It shows that you take your online presence seriously and pay attention to detail.
  2. Memorability: A customized LinkedIn URL is easier to remember and share with others. It allows you to include your name or a variation of it, making it more memorable for potential employers, colleagues, and clients.
  3. Branding: By including your name in your LinkedIn URL, you’re reinforcing your personal brand. It helps establish your online presence and makes it easier for people to find you.
  4. SEO Benefits: Customizing your LinkedIn URL can also have SEO (Search Engine Optimization) benefits. When someone searches for your name on search engines like Google, having a customized LinkedIn URL can help your profile rank higher in the search results.

LinkedIn URL Best Practices

When customizing your LinkedIn URL, keep these best practices in mind:

  1. Use your full name or a variation of it: Your LinkedIn URL should ideally include your full name or a variation of it. Avoid using nicknames or abbreviated versions of your name.
  2. Avoid numbers and special characters: Try to stick to letters when customizing your LinkedIn URL. Numbers and special characters can make your URL look unprofessional and harder to remember.
  3. Keep it simple and easy to spell: Choose a LinkedIn URL that is simple, easy to spell, and doesn’t contain any confusing or unnecessary words.
  4. Avoid changing your LinkedIn URL frequently: Once you’ve customized your LinkedIn URL, try to stick with it. Changing your URL too often can lead to broken links and confusion among your connections.

How to Share Your LinkedIn URL

Once you’ve customized your LinkedIn URL, it’s important to share it with others to maximize its benefits. Here are a few ways you can share your LinkedIn URL:

  1. Add it to your resume: Include your customized LinkedIn URL on your resume to make it easy for potential employers to find and review your profile.
  2. Include it in your email signature: Add your LinkedIn URL to your email signature to make it easily accessible to anyone you correspond with via email.
  3. Share it on social media: Share your LinkedIn URL on other social media platforms like Twitter, Facebook, and Instagram to expand your professional network.
  4. Include it on your business card: If you have business cards, consider adding your LinkedIn URL to them. This allows people you meet at networking events or conferences to easily connect with you.
  5. Include it in your professional email signature: If you send professional emails, consider adding a link to your LinkedIn profile in your email signature. This can help potential clients or colleagues learn more about your experience and qualifications.

LinkedIn URL Optimization

Optimizing your LinkedIn URL can help improve your profile’s visibility and searchability. Here are a few tips to optimize your LinkedIn URL:

  1. Include relevant keywords: Consider including relevant keywords in your LinkedIn URL. For example, if you’re a marketing professional, you could include the word “marketing” in your URL.
  2. Use hyphens to separate words: When customizing your LinkedIn URL, use hyphens (-) to separate words. This makes it easier to read and understand.
  3. Make it consistent with your personal brand: Ensure that your LinkedIn URL is consistent with your personal brand. If you have a personal website or blog, use a similar URL structure to maintain consistency.
  4. Regularly update your profile: Keep your LinkedIn profile up to date with your latest experience, skills, and accomplishments. This can help improve your profile’s visibility in search results.

LinkedIn URL Examples

Here are a few examples of well-optimized LinkedIn URLs:



Your LinkedIn URL plays a crucial role in establishing your online presence and making it easier for others to find and connect with you. By customizing your LinkedIn URL, you can enhance your professionalism, memorability, and personal branding. Follow the steps outlined in this guide to find and optimize your LinkedIn URL, and make sure to share it with others to maximize its benefits. Happy networking!

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