How a custom LinkedIn profile URL can help you connect with industry influencers

liprospect

26 Sep 2023  •   4 minutes read

Author: Admin

How a Custom LinkedIn Profile URL Can Help You Connect with Industry Influencers

LinkedIn is the world’s largest professional networking platform, with over 700 million users worldwide. It has become a crucial tool for professionals to connect with industry influencers, potential employers, and like-minded professionals. One of the key features of LinkedIn is the ability to create a custom profile URL, which can help you stand out and make it easier for others to find and connect with you. In this article, we will explore the benefits of a custom LinkedIn profile URL and provide step-by-step instructions on how to create one.

Why Should You Create a Custom LinkedIn Profile URL?

Your LinkedIn profile URL is the link to your professional identity on the platform. By default, LinkedIn assigns a long, random string of numbers and letters as your profile URL. This URL is not only difficult to remember but also looks unprofessional when shared with others. Creating a custom LinkedIn profile URL can help you in the following ways:

1. Branding Yourself

A custom LinkedIn profile URL allows you to brand yourself and make a strong first impression. By including your name or a variation of it in your URL, you can create a professional and memorable link that reflects your personal brand. This can be particularly helpful if you have a common name and want to differentiate yourself from others with a similar name.

2. Easy to Share

A custom LinkedIn profile URL is much easier to share with others. Whether you’re sending it in an email, including it in your resume, or sharing it on other social media platforms, a shorter and more personalized URL is more likely to be remembered and clicked on. This can lead to increased profile views and connections, ultimately helping you expand your professional network and connect with industry influencers.

3. Improved Search Engine Optimization (SEO)

Optimizing your LinkedIn profile for search engines can help you appear higher in search results when someone searches for your name or relevant keywords. By including your name in your custom LinkedIn profile URL, you are signaling to search engines that your profile is relevant to those keywords. This can improve your visibility and make it easier for others to find and connect with you.

4. Enhancing Professionalism

A custom LinkedIn profile URL adds a level of professionalism to your online presence. It shows that you have taken the time to personalize your profile and are serious about building a strong professional network. It also gives the impression that you are tech-savvy and up-to-date with the latest trends in digital networking.

How to Create a Custom LinkedIn Profile URL

Creating a custom LinkedIn profile URL is a simple process. Follow the step-by-step instructions below to create your own custom URL:

Step 1: Log in to Your LinkedIn Account

Open your preferred web browser and go to linkedin.com. Enter your login credentials and click on the “Sign In” button to access your LinkedIn account.

Step 2: Go to Your Profile

Once you are logged in, click on the “Me” icon at the top of the LinkedIn homepage. From the dropdown menu, select “View profile” to navigate to your profile page.

Step 3: Edit Your Public Profile & URL

On your profile page, click on the “Edit public profile & URL” button, which is located on the right-hand side of the page, just below your profile header.

Step 4: Customize Your URL

Under the “Edit URL” section, you will see your current LinkedIn profile URL. To customize it, click on the pencil icon next to your URL. A new window will pop up, allowing you to enter your desired custom URL.

Step 5: Choose Your Custom URL

When choosing your custom LinkedIn profile URL, it’s best to keep it simple and professional. Avoid using special characters, random numbers, or unrelated terms. Ideally, you should use your full name or a variation of it. If your name is already taken, consider adding your middle name, initials, or relevant keywords.

Step 6: Save Your Changes

After entering your desired custom URL, click on the “Save” button to save your changes. LinkedIn will check if the URL is available and notify you if it’s already taken. If that’s the case, you will need to choose a different custom URL.

Step 7: Share Your Custom LinkedIn Profile URL

Once you have successfully created your custom LinkedIn profile URL, it’s time to start sharing it with others. You can include it in your email signature, add it to your resume or business cards, and share it on other social media platforms. The more you share your custom URL, the more visibility and connections you can gain on LinkedIn.

Best Practices for Custom LinkedIn Profile URLs

While creating a custom LinkedIn profile URL is relatively straightforward, there are a few best practices you should keep in mind:

1. Use Your Full Name

Whenever possible, use your full name as your custom LinkedIn profile URL. This helps with personal branding and makes it easier for others to identify and connect with you. Avoid using nicknames, abbreviations, or unrelated terms.

2. Keep It Simple

Avoid using special characters, random numbers, or unrelated terms in your custom LinkedIn profile URL. Stick to letters and, if necessary, numbers. The simpler and cleaner your URL, the better it will look and the easier it will be to share.

3. Be Consistent

Consistency is key when it comes to personal branding. Use the same custom LinkedIn profile URL across all your online platforms and professional materials, such as your website, blog, resume, and business cards. This helps create a cohesive and recognizable online presence.

4. Check Availability

Before finalizing your custom LinkedIn profile URL, make sure to check its availability. LinkedIn will notify you if the URL you entered is already taken. If that’s the case, try different variations until you find an available URL that suits your needs.

Conclusion

A custom LinkedIn profile URL is an effective way to enhance your networking and connect with industry influencers. By branding yourself, making it easier to share your profile, improving your search engine optimization, and enhancing professionalism, a custom URL can help you stand out in the crowded LinkedIn landscape. Follow the step-by-step instructions provided in this article to create your own custom LinkedIn profile URL and start expanding your professional network today.

Leave a Reply

Your email address will not be published. Required fields are marked *

More interesting articles

liprospect

In today’s digital age, networking has become a crucial aspect of professional success. Whether you’re looking for a new job, seeking industry insights, or simply expanding your professional connections, LinkedIn is the go-to platform for professionals. With over 700 million users worldwide, LinkedIn offers a plethora of opportunities to connect with industry leaders, share your […]

26 Sep 2023

liprospect

The Benefits of a Customized LinkedIn URL for Freelancers and Entrepreneurs In today’s digital age, having a strong online presence is essential for freelancers and entrepreneurs. One of the most important platforms for professionals to showcase their skills and connect with potential clients or employers is LinkedIn. With over 740 million members worldwide, LinkedIn provides […]

26 Sep 2023

liprospect

LinkedIn is a powerful tool for professionals to connect, network, and showcase their skills and experience. Your LinkedIn profile acts as an online resume and can be a valuable asset in your job search and career development. One important aspect of your LinkedIn profile is the URL, or web address, that leads to your profile. […]

26 Sep 2023

Setting up a perfect campaign only takes 5 minutes. So what are you waiting for?