How a custom LinkedIn URL can help you stand out in job applications

liprospect

26 Sep 2023  •   4 minutes read

Author: Admin

How a Custom LinkedIn URL Can Help You Stand Out in Job Applications

When it comes to job applications, standing out from the competition is essential. With so many qualified candidates vying for the same positions, it’s important to find ways to differentiate yourself and make a lasting impression. One often overlooked opportunity to do this is by customizing your LinkedIn URL.

What is a LinkedIn URL?

A LinkedIn URL is the web address that leads directly to your LinkedIn profile. By default, LinkedIn assigns a random string of numbers and letters as your URL, which can be difficult to remember and share with others. However, LinkedIn allows users to customize their URLs to make them more personalized and professional.

How to Get Your LinkedIn URL

Getting your LinkedIn URL is a simple process. Just follow these steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the screen.
  3. Click on the “View Profile” option in the dropdown menu.
  4. On your profile page, look for the “Contact info” section on the right-hand side of the screen.
  5. Under the “Contact info” section, you will find your LinkedIn URL.
  6. Click on the “Edit” button next to the URL.
  7. On the next page, you will see a box where you can edit your URL.
  8. Enter your desired URL in the box, keeping in mind that it should be professional and easy to remember.
  9. Click on the “Save” button to save your changes.

Once you have successfully customized your LinkedIn URL, it’s time to take advantage of the benefits it can offer in the job application process.

How a Custom LinkedIn URL Makes You Stand Out

A custom LinkedIn URL can make you stand out in several ways:

1. Professional Appearance

A customized LinkedIn URL gives your profile a more professional appearance. Instead of a random string of characters, your URL will now include your name or a variation of it. This makes it easier for potential employers and recruiters to identify you and remember your profile.

2. Easy Sharing

With a custom LinkedIn URL, sharing your profile becomes much easier. Instead of asking people to search for your name on LinkedIn, you can simply provide them with your personalized URL. This makes it more convenient for hiring managers and networking contacts to access your profile and learn more about your skills and experience.

3. Improved SEO

Customizing your LinkedIn URL can also have a positive impact on your search engine optimization (SEO). When someone searches for your name on Google or another search engine, your LinkedIn profile is likely to appear near the top of the results. Having a custom URL that includes your name can help boost your visibility and make it easier for others to find you online.

4. Enhanced Personal Branding

Your LinkedIn profile is an extension of your personal brand. By customizing your URL, you can align it with your brand and create a consistent online presence. This shows potential employers that you take your professional image seriously and are committed to building a strong online reputation.

How to Change Your LinkedIn URL

If you already have a LinkedIn URL but want to change it, follow these steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the screen.
  3. Click on the “View Profile” option in the dropdown menu.
  4. On your profile page, look for the “Contact info” section on the right-hand side of the screen.
  5. Under the “Contact info” section, you will find your LinkedIn URL.
  6. Click on the “Edit” button next to the URL.
  7. On the next page, you will see a box where you can edit your URL.
  8. Enter your desired URL in the box, keeping in mind that it should be professional and easy to remember.
  9. Click on the “Save” button to save your changes.

Remember, once you change your LinkedIn URL, the old URL will no longer work. Be sure to update any links or references you have previously shared with your new URL.

How to Share Your LinkedIn URL

Sharing your LinkedIn URL is a great way to make it easy for others to find and connect with you. Here are a few ways you can share your URL:

1. In Your Email Signature

Add your LinkedIn URL to your email signature to make it visible to anyone you correspond with professionally. This is a simple and effective way to promote your profile and encourage others to connect with you on LinkedIn.

2. On Your Business Card

Include your LinkedIn URL on your business card to make it easy for potential employers or clients to connect with you online. This shows that you are actively engaged in professional networking and are open to new opportunities.

3. In Your Resume

Adding your LinkedIn URL to your resume allows hiring managers and recruiters to quickly access your profile and learn more about your qualifications. It also provides them with an additional way to contact you if they are interested in moving forward with your application.

4. On Social Media Profiles

Include your LinkedIn URL in the bio or “about” sections of your other social media profiles, such as Twitter or Instagram. This allows your followers and connections on other platforms to easily find and connect with you on LinkedIn.

LinkedIn URL Best Practices

When customizing your LinkedIn URL, keep these best practices in mind:

1. Keep It Professional

Your LinkedIn URL should reflect your professional identity. Avoid using nicknames, abbreviations, or anything that could be considered unprofessional. Stick to your full name or a variation of it.

2. Make It Easy to Remember

Choose a URL that is easy to remember and type. Ideally, it should be your full name or a shortened version of it. Avoid using numbers or special characters that can make the URL more difficult to recall.

3. Be Consistent

If possible, use the same LinkedIn URL across all your professional profiles and platforms. This helps create a consistent online presence and makes it easier for others to find and connect with you.

4. Test It Out

After customizing your LinkedIn URL, test it out to make sure it works correctly. Click on the link and ensure it leads to your LinkedIn profile without any issues. If you encounter any problems, double-check your URL and make any necessary corrections.

Conclusion

A custom LinkedIn URL is a powerful tool that can help you stand out in job applications. By personalizing your URL, you create a more professional appearance, make it easier to share your profile, improve your SEO, and enhance your personal branding. Take advantage of this opportunity to optimize your LinkedIn presence and increase your chances of landing your dream job.

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