How short URLs can enhance the sharing of LinkedIn content on other platforms

liprospect

26 Sep 2023  •   5 minutes read

Author: Admin

Enhancing the Sharing of LinkedIn Content with Short URLs

In today’s digital age, having a strong online presence is crucial for professional success. LinkedIn, the world’s largest professional networking platform, plays a vital role in connecting professionals and helping them showcase their skills, experience, and accomplishments. One of the key elements of your LinkedIn profile is your unique LinkedIn URL, which serves as your online identity on the platform. In this article, we will explore how short URLs can enhance the sharing of LinkedIn content on other platforms and why it is important to optimize and customize your LinkedIn URL.

What is a LinkedIn URL and How to Get It?

Your LinkedIn URL is the web address that directs users to your LinkedIn profile. It typically consists of a combination of your name and some random numbers or letters. For example, a typical LinkedIn URL could look like this: linkedin.com/in/johndoe1234.

To find your LinkedIn URL, follow these simple steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the homepage.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, you will see your LinkedIn URL under your profile picture. It will be displayed as “public profile” followed by a series of numbers and letters.

Once you have obtained your LinkedIn URL, you can start customizing it to make it more user-friendly and easier to share.

Why Customize Your LinkedIn URL?

Customizing your LinkedIn URL not only makes it more professional and memorable, but it also enhances your personal branding and makes it easier for others to find and connect with you. Here are some reasons why you should consider customizing your LinkedIn URL:

  • Professionalism: A customized LinkedIn URL looks more professional and shows that you take your online presence seriously.
  • Memorability: A personalized LinkedIn URL is easier to remember and share with others, increasing the chances of people visiting your profile.
  • Searchability: By customizing your LinkedIn URL with your name or relevant keywords, you improve your chances of appearing in search results when someone looks for professionals in your field.
  • Consistency: Having a consistent LinkedIn URL across all your online platforms (such as your website or blog) helps build a strong online presence and reinforces your personal brand.

How to Customize Your LinkedIn URL?

LinkedIn allows you to customize your URL by following these steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the homepage.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, click on the “Edit public profile & URL” button, located on the right side of your profile picture.
  5. In the section that says “Edit URL,” you will see your current LinkedIn URL. Click on the pencil icon next to it.
  6. Type in your desired custom URL in the text box. LinkedIn will automatically check if it is available.
  7. Once you have chosen a unique custom URL, click on the “Save” button to apply the changes.

It is important to note that LinkedIn only allows you to customize your URL once, so choose wisely and make sure it accurately represents your personal brand.

Benefits of Shortening Your LinkedIn URL

Shortening your LinkedIn URL can offer several benefits when it comes to sharing your LinkedIn content on other platforms:

  • Improved Aesthetics: Short URLs are visually more appealing and take up less space, making them easier to incorporate into social media posts, emails, or business cards.
  • Easy Sharing: Short URLs are easier to remember, type, and share with others, increasing the likelihood of people visiting your LinkedIn profile.
  • Tracking and Analytics: By using a URL shortener, you can track the number of clicks and engagement your LinkedIn profile receives, providing valuable insights into the effectiveness of your online marketing efforts.
  • Protection Against Broken Links: Short URLs are less prone to breakage or truncation when shared on platforms with character limitations, ensuring that your LinkedIn profile remains accessible to others.

How to Shorten Your LinkedIn URL?

There are several URL shortening services available that can help you shorten your LinkedIn URL. Here are some popular options:

  1. Bitly: Bitly is one of the most widely used URL shortening services. Simply copy and paste your LinkedIn URL into the Bitly website or app, and it will generate a shortened URL that you can easily share.
  2. TinyURL: TinyURL is another popular URL shortening service. It works in a similar way to Bitly, allowing you to paste your LinkedIn URL and generate a shortened version.
  3. Google URL Shortener (goo.gl): While Google discontinued its URL shortener service in 2018, existing shortened URLs can still be accessed. If you have previously shortened your LinkedIn URL using goo.gl, you can continue to use it.
  4. LinkedIn URL Shortener: LinkedIn also offers its own URL shortening service. To access it, follow these steps:
    1. Log in to your LinkedIn account.
    2. Click on your profile picture in the top right corner of the homepage.
    3. Select “View profile” from the dropdown menu.
    4. On your profile page, click on the “Edit public profile & URL” button, located on the right side of your profile picture.
    5. In the section that says “Edit URL,” you will see your current LinkedIn URL. Click on the “Edit URL” button below.
    6. LinkedIn will generate a shortened version of your URL, which you can copy and share.

Best Practices for Sharing Your LinkedIn URL on Other Platforms

Now that you have a customized and shortened LinkedIn URL, it’s time to share it on other platforms to enhance your online presence and reach a wider audience. Here are some best practices to follow when sharing your LinkedIn URL:

  • Social Media Profiles: Include your LinkedIn URL in the bio or “about” sections of your social media profiles, such as Twitter, Facebook, or Instagram. This allows your followers to easily connect with you on LinkedIn.
  • Email Signature: Add your LinkedIn URL to your email signature to make it visible to everyone you communicate with via email. This can help you expand your professional network and build valuable connections.
  • Business Cards: Print your LinkedIn URL on your business cards to provide potential clients, employers, or collaborators with an easy way to access your professional profile.
  • Personal Website or Blog: If you have a personal website or blog, prominently display your LinkedIn URL on the homepage or in the “about” section. This allows visitors to explore your professional profile and connect with you.
  • Online Portfolios or Resume: If you have an online portfolio or resume, include your LinkedIn URL as a clickable link. This not only directs potential employers or clients to your LinkedIn profile but also adds credibility to your professional credentials.

Conclusion

Optimizing and customizing your LinkedIn URL is essential for enhancing the sharing of your LinkedIn content on other platforms. By following the steps outlined in this article, you can create a unique, professional, and memorable LinkedIn URL that represents your personal brand effectively. Additionally, shortening your LinkedIn URL further improves the ease of sharing and increases the chances of others visiting your profile. Remember to incorporate your LinkedIn URL in your social media profiles, email signature, business cards, personal website, and online portfolios to expand your professional network and maximize your online presence.

Leave a Reply

Your email address will not be published. Required fields are marked *

More interesting articles

liprospect

Why a Customized LinkedIn URL Matters When it comes to building a strong professional online presence, LinkedIn is the go-to platform for many individuals. With over 740 million users worldwide, LinkedIn offers a unique opportunity to connect with professionals, showcase your skills and expertise, and build your personal brand. One often overlooked feature of LinkedIn […]

26 Sep 2023

liprospect

How to Customize Your LinkedIn URL LinkedIn is an essential platform for professionals to build their online presence, network with colleagues, and showcase their skills and experience. Your LinkedIn URL is a unique identifier that directs people to your profile. By default, LinkedIn assigns a long and random URL to your profile, but you have […]

26 Sep 2023

liprospect

Custom LinkedIn URL: Strong Online Presence When it comes to building a strong online presence, LinkedIn is undoubtedly one of the most powerful platforms available. With over 740 million members worldwide, it offers countless opportunities for networking, job hunting, and personal branding. However, to make the most out of your LinkedIn profile, you need to […]

26 Sep 2023

Setting up a perfect campaign only takes 5 minutes. So what are you waiting for?