How to incorporate your custom LinkedIn URL into your resume


26 Sep 2023  •   4 minutes read

Author: Admin

Optimizing Your LinkedIn URL for Your Resume

When it comes to job hunting, having a strong online presence is essential. One of the most important platforms for professionals is LinkedIn, a social network specifically designed for career development and networking. Your LinkedIn profile serves as a digital resume, allowing you to showcase your skills, experience, and accomplishments to potential employers and recruiters. To make the most of your LinkedIn profile, it’s important to have a customized URL that you can incorporate into your resume. In this article, we will guide you through the process of obtaining and customizing your LinkedIn URL for optimal career success.

What is a LinkedIn URL?

A LinkedIn URL is a unique web address that leads directly to your LinkedIn profile. It acts as your online identity on the platform and allows others to easily access and view your professional information. By default, your LinkedIn profile URL is a combination of your name and a series of random numbers and letters. However, LinkedIn provides the option to customize this URL to make it more professional and memorable.

How to Get Your LinkedIn URL

Before you can customize your LinkedIn URL, you need to know how to find it. Here’s a step-by-step guide on how to locate your LinkedIn URL:

  1. Open your web browser and go to the LinkedIn website.
  2. Sign in to your LinkedIn account using your email address and password.
  3. Once you’re logged in, click on your profile picture in the top right corner of the screen. This will open a drop-down menu.
  4. From the drop-down menu, select “View profile”. This will take you to your LinkedIn profile page.
  5. Look for the section on the right-hand side of the page that displays your profile information. Under your profile picture and headline, you will see your current LinkedIn URL.
  6. Click on the “Edit public profile & URL” button located next to your LinkedIn URL. This will open a new page where you can customize your URL.

How to Customize Your LinkedIn URL

Now that you’ve located your LinkedIn URL, it’s time to customize it. Follow these steps to create a personalized LinkedIn URL:

  1. In the “Edit public profile & URL” page, you will see a section titled “Edit URL”.
  2. Click on the pencil icon next to your current URL.
  3. A text box will appear where you can enter your desired URL. Keep in mind that the URL must be unique and can only contain letters, numbers, hyphens, and underscores.
  4. Enter your desired URL and click on the “Save” button to confirm the changes.
  5. LinkedIn will automatically check if the URL you entered is available. If it’s not, you will be prompted to choose a different URL.
  6. Once you have successfully customized your LinkedIn URL, you can start incorporating it into your resume and other professional materials.

Why Customize Your LinkedIn URL?

You might be wondering why it’s important to customize your LinkedIn URL when the default option works just fine. Here are a few reasons why customizing your LinkedIn URL can benefit your career:

  1. Professionalism: A customized LinkedIn URL looks more professional and is easier to remember than a string of random numbers and letters. It shows that you have taken the time to personalize your online presence.
  2. Branding: By customizing your LinkedIn URL, you can align it with your personal brand. If you have a personal website or a professional blog, you can use the same URL format to create consistency across your online platforms.
  3. Search Engine Optimization (SEO): Customizing your LinkedIn URL can improve your visibility in search engine results. When someone searches for your name on Google or another search engine, your LinkedIn profile is more likely to appear at the top of the search results if you have a customized URL.
  4. Memorability: A customized LinkedIn URL is easier to remember, making it more likely that potential employers, recruiters, or colleagues will visit your profile. It’s a simple way to increase your online visibility and make a lasting impression.

Best Practices for Customizing Your LinkedIn URL

Now that you understand the importance of customizing your LinkedIn URL, here are some best practices to keep in mind:

  1. Keep it simple: Choose a URL that is easy to read, spell, and remember. Avoid using excessive numbers, symbols, or special characters that may confuse others.
  2. Use your name: Ideally, your customized LinkedIn URL should include your full name or a variation of it. This makes it easier for others to find and identify you online.
  3. Avoid using generic terms: Try to make your URL unique to you. Using generic terms like “professional” or “resume” may not differentiate your profile from others.
  4. Check availability: Before finalizing your customized URL, make sure it’s available. LinkedIn will notify you if the URL you entered is already taken. If that’s the case, try adding a middle initial, your profession, or another identifier to make it unique.
  5. Update your resume: Once you have customized your LinkedIn URL, don’t forget to update your resume and include it in the contact information section. This allows potential employers to easily access your LinkedIn profile and learn more about your qualifications.

LinkedIn URL Optimization Tips

Now that you have a customized LinkedIn URL, you can further optimize it to maximize its impact. Here are some tips to make the most of your LinkedIn URL:

  1. Share it on other platforms: Include your LinkedIn URL in your email signature, personal website, business cards, and other professional materials. This encourages others to visit your profile and connect with you.
  2. Shorten the URL: LinkedIn URLs can be quite long, especially if your name is common. Consider using a URL shortener like Bitly or TinyURL to create a more concise and shareable link.
  3. Be consistent: If you have multiple social media profiles, try to use the same or similar usernames across platforms. This creates consistency and makes it easier for others to find and connect with you.
  4. Personalize it further: If you have a personal website or blog, you can create a custom landing page that redirects to your LinkedIn profile. This allows you to further showcase your personal brand and provide additional information to visitors.
  5. Monitor your analytics: LinkedIn provides analytics for your profile, including the number of profile views and engagement. Use this data to track the effectiveness of your LinkedIn URL and make adjustments if necessary.


Your LinkedIn URL is an essential component of your online presence and should be incorporated into your resume and other professional materials. By customizing your LinkedIn URL, you can enhance your professionalism, increase your visibility in search engine results, and make a memorable impression on potential employers and recruiters. Follow the steps outlined in this article to obtain, customize, and optimize your LinkedIn URL for optimal career success.

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