How to make your LinkedIn URL more memorable and shareable
How to Make Your LinkedIn URL More Memorable and Shareable
A LinkedIn URL is a unique web address that leads directly to your LinkedIn profile. It is an essential part of your online presence and personal branding. However, the default LinkedIn URL assigned to you may not be memorable or shareable. In this article, we will explore how you can customize your LinkedIn URL to make it more memorable and shareable, ultimately enhancing your professional networking and personal branding efforts.
What is a LinkedIn URL?
A LinkedIn URL is a web address that is linked to your LinkedIn profile. It serves as a direct link to your professional presence on the platform. By default, LinkedIn assigns you a URL that consists of a combination of letters, numbers, and special characters. For example, your default LinkedIn URL may look something like “linkedin.com/in/johndoe123456.”
While this default URL may be functional, it is not very memorable or shareable. It is also not optimized for personal branding purposes. By customizing your LinkedIn URL, you can create a web address that is easier to remember, more professional-looking, and more suitable for sharing on various platforms, such as your resume, business cards, or social media profiles.
How to Get Your LinkedIn URL
If you are unsure about what your LinkedIn URL is or if you need to find it for any reason, follow these steps to locate it:
- Log in to your LinkedIn account.
- Click on your profile picture or the “Me” icon in the top navigation bar to access your profile page.
- On your profile page, look for the section that displays your profile information. You should see your current LinkedIn URL listed below your profile picture and headline.
- Click on the “Edit public profile & URL” link next to your LinkedIn URL. This will take you to the page where you can customize your URL.
How to Change Your LinkedIn URL
Now that you know where to find your LinkedIn URL, let’s explore how you can change it to make it more memorable and shareable. Follow these steps to customize your LinkedIn URL:
- Click on the “Edit public profile & URL” link next to your LinkedIn URL on your profile page.
- On the page that appears, you will see a section labeled “Edit your custom URL” on the right-hand side.
- Click on the pencil icon next to the current URL to edit it.
- Type in your desired custom URL. Keep in mind that your custom URL must be unique and can only contain letters, numbers, and hyphens.
- Click “Save” to apply your changes.
Once you have saved your custom LinkedIn URL, it will become your new web address for your LinkedIn profile. Make sure to update your resume, business cards, and other professional materials with your new URL to maintain consistency across your personal branding efforts.
How to Make Your LinkedIn URL More Memorable and Shareable
Now that you have customized your LinkedIn URL, it’s time to optimize it for memorability and shareability. Here are some tips to make your LinkedIn URL more memorable and shareable:
1. Keep it Short and Simple
A shorter URL is easier to remember and share. Try to keep your LinkedIn URL concise and straightforward. Avoid using unnecessary numbers or special characters that can make it harder to remember or type accurately.
2. Use Your Name
Including your name in your LinkedIn URL can make it more personalized and easier for others to associate with you. If your name is already taken, try adding a middle initial, a professional title, or your industry to differentiate it.
3. Avoid Generic Terms
Avoid using generic terms or words in your LinkedIn URL that do not reflect your personal brand or professional identity. Instead, focus on using keywords related to your industry or area of expertise to make it more relevant and targeted.
4. Consider SEO
LinkedIn URLs are searchable on search engines, so it’s essential to consider search engine optimization (SEO) when customizing your URL. Include relevant keywords in your LinkedIn URL to increase its visibility and improve your chances of appearing in search results.
How to Share Your LinkedIn URL
Now that you have a memorable and shareable LinkedIn URL, it’s time to spread the word and make the most of your personal branding efforts. Here are some ways you can share your LinkedIn URL:
1. Include It on Your Resume
Adding your LinkedIn URL to your resume is a great way to showcase your professional presence and provide potential employers or recruiters with easy access to more information about you. Include it in the contact section or as part of your personal branding statement.
2. Add It to Your Business Cards
Include your LinkedIn URL on your business cards to make it easy for people you meet in professional settings to connect with you online. It can serve as an alternative or additional contact method, allowing others to learn more about your skills and experience.
3. Share It on Social Media
Share your LinkedIn URL on your other social media profiles, such as Twitter, Facebook, or Instagram. This can help you cross-promote your professional presence and expand your network beyond the LinkedIn platform.
4. Incorporate It in Email Signatures
Add your LinkedIn URL to your email signature to make it easily accessible for anyone you communicate with via email. This can be especially useful when reaching out to potential clients, collaborators, or industry professionals.
Where to Find Your LinkedIn URL on the Mobile App
If you primarily use the LinkedIn mobile app, you may be wondering where you can find your LinkedIn URL on the go. Here’s how you can locate your LinkedIn URL using the mobile app:
- Open the LinkedIn app on your mobile device and log in to your account.
- Tap on your profile picture or the “Me” icon at the bottom of the screen to access your profile.
- On your profile page, tap on the three dots (ellipsis) icon in the top right corner of the screen.
- In the menu that appears, select “Edit public profile & URL.”
- Under the “Edit your custom URL” section, you will see your current LinkedIn URL.
LinkedIn URL Shorteners
If you prefer to have a shorter and more concise LinkedIn URL, you can use URL shorteners specifically designed for LinkedIn. These tools allow you to create a shorter alias for your LinkedIn profile, making it easier to share verbally or in limited character spaces. Here are some popular LinkedIn URL shorteners:
Bitly is a popular URL shortening service that allows you to create custom short links for various platforms, including LinkedIn. Simply copy your LinkedIn URL, paste it into the Bitly dashboard, and customize the alias to create a shortened LinkedIn URL. Bitly also provides analytics to track the performance of your shortened links.
Rebrandly is another URL shortening service that offers advanced customization options for your LinkedIn URL. It allows you to create branded short links with your own domain name, making it ideal for personal branding purposes. Rebrandly also provides detailed analytics and tracking features.
TinyURL is a simple and straightforward URL shortening service. It generates short aliases for long URLs, including LinkedIn URLs. Copy your LinkedIn URL, paste it into the TinyURL website, and click on the “Make TinyURL!” button to create a shortened LinkedIn URL. TinyURL also offers a preview feature to ensure you are redirecting to the correct destination.
Your LinkedIn URL is an important component of your personal branding and professional networking efforts. By customizing your LinkedIn URL, you can make it more memorable and shareable, enhancing your online presence and making it easier for others to connect with you. Follow the steps outlined in this article to customize your LinkedIn URL, optimize it for search engines, and share it strategically across various platforms. A well-crafted LinkedIn URL can significantly contribute to your personal branding and career success.