How to make your LinkedIn URL more professional

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26 Sep 2023  •   4 minutes read

Author: Admin

Optimizing Your LinkedIn URL for Professional Networking

When it comes to building a strong personal brand online, LinkedIn is the go-to platform for professionals. It allows you to showcase your skills, experience, and achievements to potential employers and clients. One of the key elements of your LinkedIn profile is your URL, which is essentially your unique address on the platform. In this article, we will discuss how you can make your LinkedIn URL more professional and optimize it for networking purposes.

What is a LinkedIn URL and How to Get Yours

Your LinkedIn URL is the web address that leads to your profile page on the platform. By default, LinkedIn assigns a random combination of numbers and letters as your URL, which may not be ideal for professional networking. To get your LinkedIn URL, follow these steps:

  1. Sign in to your LinkedIn account.
  2. Click on “Me” in the top navigation bar.
  3. Click on “View Profile” from the dropdown menu.
  4. On your profile page, locate the section that displays your current URL. It should be located below your profile picture and headline.
  5. Click on the “Edit public profile & URL” button next to your URL.

Once you have accessed the URL settings, you will be able to customize your LinkedIn URL to your liking. This brings us to the next section.

How to Customize Your LinkedIn URL

Customizing your LinkedIn URL is a simple process that can greatly enhance your professional image. Follow these steps to change your LinkedIn URL:

  1. On the URL settings page, you will see an option to edit your URL at the top-right corner.
  2. Click on the “Edit” button next to your URL.
  3. In the text box that appears, enter your desired personalized URL. It is recommended to use your full name or a variation of it.
  4. Once you have entered your desired URL, click on the “Save” button to apply the changes.

It is important to note that LinkedIn only allows you to use letters, numbers, and hyphens in your URL. Spaces and special characters are not allowed. Additionally, you cannot use a URL that is already taken by another user. If your desired URL is unavailable, try using a variation of your name or add a relevant keyword to make it unique.

Why Should You Customize Your LinkedIn URL

Customizing your LinkedIn URL offers several benefits for your professional networking efforts. Here are some reasons why you should consider making your LinkedIn URL more professional:

1. Improved Branding

By customizing your LinkedIn URL, you can align it with your personal brand. Using your full name or a variation of it creates a consistent online presence and makes it easier for others to find and recognize you.

2. Increased Visibility

A customized LinkedIn URL is easier to share and remember. Whether you’re including it on your resume, business cards, or email signature, a clean and professional URL will make it more likely for others to visit your profile.

3. Enhanced Professionalism

A random combination of numbers and letters in your LinkedIn URL may appear unprofessional and raise doubts in the minds of potential employers or clients. By customizing your URL, you demonstrate attention to detail and a commitment to professionalism.

How to Share Your LinkedIn URL

Now that you have customized your LinkedIn URL, it’s time to make the most of it by effectively sharing it with others. Here are some tips on how to share your LinkedIn URL:

1. Include it in your Resume

When applying for jobs, it is crucial to include your LinkedIn URL in your resume. Make sure to place it prominently in the header or contact information section. This allows potential employers to easily access your profile and learn more about your qualifications.

2. Add it to your Business Cards

Networking events are a great opportunity to connect with professionals in your industry. Handing out business cards with your LinkedIn URL will encourage others to engage with your profile and potentially reach out for future collaborations or job opportunities.

3. Include it in your Email Signature

Every email you send is an opportunity to promote your professional profile. Adding your LinkedIn URL to your email signature allows recipients to click through and learn more about your skills and experience.

4. Share it on Social Media

LinkedIn is a social networking platform, so it’s only natural to share your LinkedIn URL on other social media channels as well. Include it in your bio or about section on platforms like Twitter, Instagram, or Facebook to let your followers know where they can find your professional profile.

Using a LinkedIn URL Shortener

If you find that your LinkedIn URL is too long or difficult to remember, you can use a URL shortener to create a more compact and user-friendly link. There are several URL shortening services available online that can help you achieve this. Simply paste your LinkedIn URL into the designated field, and the service will generate a shortened URL that you can easily share with others.

How to Edit Your LinkedIn URL

If you ever need to make changes to your LinkedIn URL, follow these steps:

  1. Sign in to your LinkedIn account.
  2. Click on “Me” in the top navigation bar.
  3. Click on “View Profile” from the dropdown menu.
  4. On your profile page, locate the section that displays your current URL. It should be located below your profile picture and headline.
  5. Click on the “Edit public profile & URL” button next to your URL.
  6. On the URL settings page, click on the “Edit” button next to your URL.
  7. Edit your URL in the text box that appears.
  8. Click on the “Save” button to apply the changes.

Remember to choose your new URL carefully and ensure it aligns with your personal brand and professional goals.

Conclusion

Your LinkedIn URL plays an important role in your professional networking efforts. By customizing it to your liking and sharing it effectively, you can enhance your personal brand and attract more opportunities. Follow the steps outlined in this article to optimize your LinkedIn URL and take your professional profile to the next level.

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