LinkedIn vanity URL: A bridge between your online and offline professional presence

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26 Sep 2023  •   5 minutes read

Author: Admin

LinkedIn Vanity URL: A Bridge Between Your Online and Offline Professional Presence

When it comes to building and maintaining a professional online presence, LinkedIn is the go-to platform for professionals across various industries. With over 740 million members worldwide, LinkedIn provides a platform for individuals to showcase their skills, experience, and achievements to potential employers, clients, and collaborators. One key aspect of optimizing your LinkedIn profile is customizing your vanity URL.

What is a LinkedIn Vanity URL?

A LinkedIn vanity URL is a personalized web address that you can create and customize for your LinkedIn profile. By default, LinkedIn assigns a long and random URL to your profile, which is not memorable or professional-looking. However, by customizing your vanity URL, you can create a short, concise, and professional link that reflects your personal brand.

How to Get a LinkedIn Vanity URL

Getting a LinkedIn vanity URL is a simple process that can be done in just a few steps. Follow the instructions below to create your own customized LinkedIn URL:

1. Log in to your LinkedIn account and navigate to your profile page.

2. On your profile page, click on the “Edit public profile & URL” button, which is located on the right-hand side of the page.

3. Under the “Edit URL” section, you will see your current LinkedIn URL. Click on the pencil icon next to it.

4. In the “Edit URL” window, enter your desired vanity URL in the text box. Keep in mind that your vanity URL should be concise, professional, and easy to remember.

5. Once you have entered your desired vanity URL, click on the “Save” button to save the changes.

How to Change Your LinkedIn Vanity URL

If you have already created a vanity URL for your LinkedIn profile but would like to change it, you can easily do so by following these steps:

1. Log in to your LinkedIn account and navigate to your profile page.

2. On your profile page, click on the “Edit public profile & URL” button, which is located on the right-hand side of the page.

3. Under the “Edit URL” section, you will see your current LinkedIn URL. Click on the pencil icon next to it.

4. In the “Edit URL” window, delete your current vanity URL and enter your new desired vanity URL in the text box.

5. Once you have entered your new vanity URL, click on the “Save” button to save the changes.

How to Copy Your LinkedIn Vanity URL

Copying your LinkedIn vanity URL is useful for sharing it on various platforms, such as your resume, business cards, email signature, or other social media profiles. To copy your vanity URL, follow these steps:

1. Log in to your LinkedIn account and navigate to your profile page.

2. On your profile page, you will see your vanity URL displayed underneath your profile picture and headline. Right-click on the URL and select “Copy” from the drop-down menu.

3. Paste the copied URL wherever you want to share it, such as your resume, business cards, or social media profiles.

Where to Find Your LinkedIn URL on the LinkedIn App

If you primarily use the LinkedIn mobile app, you can still find and customize your vanity URL. Here’s how:

1. Open the LinkedIn app on your mobile device and log in to your account.

2. Tap on your profile picture in the top left corner of the screen to access your profile.

3. Scroll down until you see your profile picture, headline, and vanity URL. Tap on the three dots next to your vanity URL.

4. From the drop-down menu, select “Copy link” to copy your vanity URL to your device’s clipboard.

5. You can now paste the URL wherever you want to share it.

LinkedIn Vanity URL Best Practices

Customizing your LinkedIn vanity URL is a great way to optimize your profile and enhance your online professional presence. Here are some best practices to keep in mind when creating and using your vanity URL:

1. Keep it professional: Choose a vanity URL that reflects your professional brand and is easy to remember. Avoid using nicknames, slang, or inappropriate words.

2. Short and concise: Aim for a short and concise vanity URL that is easy to type and share. Long URLs can be difficult to remember and may not fit on business cards or other marketing materials.

3. Include your name: Ideally, your vanity URL should include your name or a variation of it. This helps with personal branding and makes it easier for others to find and connect with you.

4. Update it regularly: As your career progresses and your personal brand evolves, you may want to update your vanity URL to reflect these changes. Make sure to review and update your vanity URL periodically.

LinkedIn Vanity URL Examples

Here are some examples of well-crafted LinkedIn vanity URLs:

– linkedin.com/in/JohnDoe

– linkedin.com/in/SarahSmithMarketing

– linkedin.com/in/DavidJohnsonConsulting

– linkedin.com/in/EmilyChenPhotography

– linkedin.com/in/RobertBrownCPA

How to Share Your LinkedIn Vanity URL

Once you have customized your LinkedIn vanity URL, you can start sharing it to enhance your online presence. Here are some ways to share your vanity URL:

1. Add it to your resume: Including your LinkedIn vanity URL on your resume allows potential employers and recruiters to easily access your profile and learn more about your professional background.

2. Include it in your email signature: Adding your vanity URL to your email signature provides a convenient way for recipients to connect with you professionally beyond the initial email exchange.

3. Share it on social media: Promote your LinkedIn profile by sharing your vanity URL on other social media platforms, such as Twitter, Facebook, or Instagram. You can include it in your bio or as part of a post.

4. Add it to your business cards: Including your vanity URL on your business cards helps potential clients, collaborators, or employers find and connect with you online.

LinkedIn Vanity URL Format

The format of a LinkedIn vanity URL is as follows:

linkedin.com/in/YourDesiredURL

For example, if your desired vanity URL is “JohnDoe,” your LinkedIn vanity URL would be:

linkedin.com/in/JohnDoe

Invalid LinkedIn Vanity URL

When creating your LinkedIn vanity URL, you may come across an error message indicating that the URL you entered is invalid. This can happen if the URL is already taken by another LinkedIn member or if it violates LinkedIn’s terms of service. In such cases, you will need to choose a different vanity URL that is unique and complies with LinkedIn’s guidelines.

LinkedIn Vanity URL Shorteners

In addition to customizing your LinkedIn vanity URL, you can also use URL shorteners to create shorter and more visually appealing links. URL shorteners, such as bit.ly or ow.ly, allow you to create a customized short link for your LinkedIn profile. This can be useful when sharing your LinkedIn URL on platforms with character limitations, such as Twitter.

Optimizing Your LinkedIn URL

Customizing your LinkedIn vanity URL is just one aspect of optimizing your LinkedIn profile for maximum visibility and impact. Here are some additional tips to optimize your LinkedIn URL:

1. Include relevant keywords: Incorporate relevant keywords related to your industry, skills, or area of expertise in your LinkedIn URL. This can help improve your profile’s visibility in search results.

2. Use your profile headline: If possible, include your profile headline in your LinkedIn URL. This reinforces your personal brand and helps users understand your professional focus at a glance.

3. Share your LinkedIn URL on other platforms: Cross-promote your LinkedIn profile by sharing your vanity URL on other social media platforms, your website, or your blog. This can drive traffic to your LinkedIn profile and increase your visibility.

4. Monitor your URL’s performance: LinkedIn provides analytics and insights for your profile, including information about who viewed your profile and how they found you. Keep an eye on these metrics to gauge the effectiveness of your vanity URL and make any necessary adjustments.

Conclusion

Your LinkedIn vanity URL is a powerful tool for enhancing your online professional presence and making it easier for others to find and connect with you. By customizing your vanity URL, you can create a memorable and professional link that reflects your personal brand. Take the time to create a vanity URL that aligns with your professional goals and objectives, and regularly update it as your career evolves. By optimizing your LinkedIn URL, you can make a lasting impression on potential employers, clients, and collaborators.

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