The advantages of including a personalized LinkedIn URL on your business card

liprospect

26 Sep 2023  •   3 minutes read

Author: Admin

Introduction

In today’s digital age, having a strong online presence is essential for professionals in every industry. One of the most powerful platforms for building and maintaining professional connections is LinkedIn. With over 700 million users worldwide, LinkedIn provides a unique opportunity to network, showcase your skills and experience, and establish yourself as an industry expert.

When it comes to networking, your LinkedIn profile can serve as your digital business card. It’s a place where potential employers, clients, and colleagues can learn more about you, your experience, and your professional achievements. Including a personalized LinkedIn URL on your business card can provide several advantages that can enhance your professional image and make it easier for people to find and connect with you online.

What is a Personalized LinkedIn URL?

A personalized LinkedIn URL is a unique web address that directs to your LinkedIn profile. By default, LinkedIn assigns a random combination of letters and numbers as your profile URL (e.g., linkedin.com/in/johndoe123456789). However, LinkedIn allows users to customize their URL to reflect their name or brand.

To create a personalized LinkedIn URL, you can edit your profile settings and choose a URL that is easy to remember and represents your professional identity. For example, you can choose a URL like linkedin.com/in/yourname or linkedin.com/in/yourbrandname.

How to Get a Personalized LinkedIn URL

Getting a personalized LinkedIn URL is a simple process that can be done in a few easy steps:

  1. Log in to your LinkedIn account and navigate to your profile.
  2. Click on the “Edit public profile & URL” option, located on the right-hand side of your profile.
  3. Under the “Edit URL” section, click on the pencil icon next to your current URL.
  4. Type in your desired URL in the text field. LinkedIn will automatically check if the URL is available.
  5. Click the “Save” button to save your new personalized LinkedIn URL.

It’s important to note that once you have set a personalized LinkedIn URL, you cannot change it again. Therefore, choose a URL that you will be comfortable using for the long term.

The Advantages of Including a Personalized LinkedIn URL on Your Business Card

Now that you understand what a personalized LinkedIn URL is and how to get one, let’s explore the advantages of including it on your business card:

1. Increased Online Visibility

By including your personalized LinkedIn URL on your business card, you are making it easier for people to find and connect with you online. Instead of having to search for your name on LinkedIn, they can simply type in your URL and be directed straight to your profile. This can be especially beneficial if you have a common name or if there are multiple professionals with the same name in your industry.

Additionally, having a personalized LinkedIn URL can improve your search engine optimization (SEO) and make it easier for your profile to appear in search engine results. When someone searches for your name or relevant keywords, your LinkedIn profile is more likely to appear at the top of the search results if you have a personalized URL.

2. Professional Branding

Your LinkedIn profile is an extension of your personal brand. Including a personalized LinkedIn URL on your business card adds a professional touch and shows that you take your online presence seriously. It demonstrates that you have invested time and effort into creating a strong professional identity.

When potential employers or clients see a personalized LinkedIn URL on your business card, it gives them confidence in your professionalism and credibility. It shows that you are proactive and committed to building and maintaining your professional network.

3. Easy to Remember and Share

Long, complex URLs can be difficult to remember and share. By customizing your LinkedIn URL, you can create a simple and memorable web address that is easy to share verbally or in written form. This makes it more likely that people will visit your profile and connect with you on LinkedIn.

When attending networking events or conferences, it’s common to exchange business cards with other professionals. By including your personalized LinkedIn URL on your business card, you are providing an easy way for others to connect with you online. They can simply enter your URL into their web browser or use the LinkedIn app to find and connect with you.

4. Consistency Across Platforms

Using a personalized LinkedIn URL on your business card ensures consistency across all your professional platforms. Whether someone finds your LinkedIn profile through your business card, a Google search, or a social media platform, they will be directed to the same web address.

Consistency is important for building trust and credibility. When someone sees your personalized LinkedIn URL on your business card and then visits your profile, they know they are in the right place. It creates a seamless experience for them and reinforces your professional brand.

Conclusion

Including a personalized LinkedIn URL on your business card can provide numerous advantages for professionals in all industries. It increases your online visibility, enhances your professional branding, makes it easy for people to remember and share your profile, and ensures consistency across platforms.

Take the time to create a personalized LinkedIn URL that reflects your professional identity and is easy to remember. Incorporate it into your business card design and start reaping the benefits of a strong online presence.

Leave a Reply

Your email address will not be published. Required fields are marked *

More interesting articles

liprospect

In today’s digital age, networking has become a crucial aspect of professional success. Whether you’re looking for a new job, seeking industry insights, or simply expanding your professional connections, LinkedIn is the go-to platform for professionals. With over 700 million users worldwide, LinkedIn offers a plethora of opportunities to connect with industry leaders, share your […]

26 Sep 2023

liprospect

The Benefits of a Customized LinkedIn URL for Freelancers and Entrepreneurs In today’s digital age, having a strong online presence is essential for freelancers and entrepreneurs. One of the most important platforms for professionals to showcase their skills and connect with potential clients or employers is LinkedIn. With over 740 million members worldwide, LinkedIn provides […]

26 Sep 2023

liprospect

LinkedIn is a powerful tool for professionals to connect, network, and showcase their skills and experience. Your LinkedIn profile acts as an online resume and can be a valuable asset in your job search and career development. One important aspect of your LinkedIn profile is the URL, or web address, that leads to your profile. […]

26 Sep 2023

Setting up a perfect campaign only takes 5 minutes. So what are you waiting for?