The benefits of including a LinkedIn URL on your email signature


26 Sep 2023  •   4 minutes read

Author: Admin


LinkedIn has become an essential platform for professionals across the globe. With over 700 million users, it is the go-to social networking site for connecting with colleagues, potential employers, and business partners. In today’s digital age, it is crucial to leverage the power of LinkedIn to enhance your professional brand and establish your online presence. One effective way to do this is by including your LinkedIn URL on your email signature. In this article, we will explore the benefits of including a LinkedIn URL on your email signature and provide step-by-step instructions on how to customize and share your LinkedIn URL.

Why Include Your LinkedIn URL on Your Email Signature?

Your email signature is a valuable space to showcase your professional information and make it easy for people to connect with you. By including your LinkedIn URL, you are providing a direct link to your professional profile, allowing recipients to learn more about your experience, skills, and accomplishments. Here are some key benefits of including your LinkedIn URL on your email signature:

1. Enhance Your Professional Brand

Having a LinkedIn URL on your email signature adds a professional touch and demonstrates that you are actively engaged in professional networking. It shows that you take your career seriously and are committed to building a strong professional brand. By directing people to your LinkedIn profile, you are showcasing your expertise, achievements, and industry knowledge, which can significantly enhance your professional reputation.

2. Increase Your Visibility

LinkedIn is a powerful platform for personal branding and networking. By including your LinkedIn URL on your email signature, you are increasing your visibility and expanding your professional network. When recipients click on your LinkedIn URL, they are directed to your profile, where they can learn more about you and connect with you. This opens up opportunities for new connections, collaborations, and career advancements.

3. Showcase Your Skills and Accomplishments

Your LinkedIn profile serves as your online resume, allowing you to showcase your skills, accomplishments, and professional experiences. By including your LinkedIn URL on your email signature, you are providing easy access to this information, making it convenient for potential employers, clients, or collaborators to learn more about your expertise and qualifications. This can be especially beneficial when applying for jobs, seeking new clients, or pitching business opportunities.

4. Establish Credibility and Trust

Having a LinkedIn URL on your email signature adds a layer of credibility and trust to your professional communications. It shows that you are transparent and willing to share your professional background with others. When recipients see your LinkedIn URL, they can verify your credentials, review recommendations from colleagues and clients, and gain a deeper understanding of your professional journey. This can help build trust and confidence in your abilities, leading to more meaningful connections and opportunities.

How to Get Your LinkedIn URL

Now that you understand the benefits of including a LinkedIn URL on your email signature, let’s walk through the process of obtaining your LinkedIn URL. Follow these step-by-step instructions:

1. Sign in to your LinkedIn account

If you don’t have a LinkedIn account yet, you will need to create one. Visit the LinkedIn website and click on the “Join now” button. Fill in your personal information, including your name, email address, and password. Once you have created an account, sign in using your credentials.

2. Navigate to your profile

Once you are signed in to your LinkedIn account, click on the “Me” icon at the top right corner of the homepage. From the dropdown menu, select “View profile.”

3. Find your LinkedIn URL

On your profile page, you will see your LinkedIn URL displayed under your profile picture and headline. It will typically be in the format of “” This is your unique LinkedIn URL that you can share with others.

How to Customize Your LinkedIn URL

LinkedIn allows you to customize your URL to make it more personalized and memorable. Follow these steps to customize your LinkedIn URL:

1. Access the “Edit public profile & URL” section

From your profile page, click on the “Edit public profile & URL” button, located to the right of your profile picture and headline. This will take you to the settings page where you can customize your URL.

2. Edit your public profile URL

Under the “Edit URL” section, you will see your current LinkedIn URL. Click on the pencil icon next to it to edit your URL. You can enter your desired custom URL, which can be your name, a variation of your name, or a combination of your name and profession. LinkedIn will let you know if the custom URL is available or if you need to try a different variation.

3. Save your changes

Once you have entered your desired custom URL, click on the “Save” button to save your changes. Your LinkedIn URL will now be updated to your custom URL, making it easier to remember and share with others.

How to Share Your LinkedIn URL

Now that you have customized your LinkedIn URL, it’s time to share it with others. Here are some effective ways to share your LinkedIn URL:

1. Include it in your email signature

As mentioned earlier, one of the most effective ways to share your LinkedIn URL is by including it in your email signature. Most email providers allow you to customize your signature, so take advantage of this space to showcase your LinkedIn URL. You can simply add a line such as “Connect with me on LinkedIn” followed by your LinkedIn URL. This way, every time you send an email, recipients will have easy access to your profile.

2. Add it to your business card

Your business card is another valuable networking tool where you can include your LinkedIn URL. Along with your contact information, add your LinkedIn URL to encourage recipients to connect with you online. This is especially useful when attending conferences, networking events, or business meetings where you exchange business cards.

3. Share it on social media

LinkedIn is a social networking platform, so it’s only natural to share your LinkedIn URL on other social media platforms as well. Include your LinkedIn URL in your social media profiles and posts to invite your friends, followers, and connections to connect with you on LinkedIn. This cross-linking can help you expand your network and reach a wider audience.

4. Add it to your resume

Your resume is a crucial document when applying for jobs or seeking new career opportunities. Including your LinkedIn URL on your resume allows potential employers to easily access your profile and learn more about your qualifications. Place your LinkedIn URL prominently on your resume, preferably in the header or contact information section.


Including your LinkedIn URL on your email signature is a simple yet powerful way to enhance your professional brand, increase your visibility, showcase your skills and accomplishments, and establish credibility and trust. By following the step-by-step instructions provided in this article, you can easily obtain, customize, and share your LinkedIn URL. So, take advantage of this opportunity and leverage the power of LinkedIn to take your professional networking and career to new heights.

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