The benefits of including a shortened LinkedIn URL on business cards and resumes.

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26 Sep 2023  •   5 minutes read

Author: Admin

The Power of a Shortened LinkedIn URL on Business Cards and Resumes

In today’s digital age, having a strong online presence is essential for professionals. One of the most important platforms for showcasing your skills, experience, and achievements is LinkedIn. With over 700 million users worldwide, LinkedIn has become the go-to platform for professional networking and job searching. When it comes to promoting your LinkedIn profile, including a shortened LinkedIn URL on your business cards and resumes can provide numerous benefits. In this article, we will explore why a shortened LinkedIn URL is important and how you can create and customize your own LinkedIn URL for maximum impact.

Why Include a Shortened LinkedIn URL?

When you hand out business cards or submit your resume to potential employers, recruiters, or clients, including a shortened LinkedIn URL allows them to easily access your profile with just a click. Here are some of the key benefits of including a shortened LinkedIn URL:

1. Easy to Remember and Share

A shortened LinkedIn URL is much easier to remember and share compared to a long, complex URL. Instead of asking someone to type in a lengthy web address, you can simply provide them with a short and memorable LinkedIn URL that directs them straight to your profile. This makes it more likely for people to visit your profile and connect with you.

2. Professional and Polished Image

By including a shortened LinkedIn URL on your business cards and resumes, you demonstrate that you are tech-savvy and up-to-date with the latest professional practices. It shows that you understand the importance of having an online presence and are proactive in promoting your personal brand. This can leave a positive impression on potential employers or clients.

3. Increased Visibility and Exposure

When you include a shortened LinkedIn URL on your business cards and resumes, you increase the chances of people visiting your profile and learning more about your professional background. This can lead to new opportunities, such as job offers, partnership proposals, or networking connections. The more visible and accessible your LinkedIn profile is, the more opportunities you may attract.

4. Seamless Integration with Digital Platforms

In today’s digital world, most professionals have an online presence beyond their business cards and resumes. Including a shortened LinkedIn URL allows you to seamlessly integrate your LinkedIn profile with other digital platforms, such as your website, email signature, or social media profiles. This allows people to easily access your LinkedIn profile from any digital channel.

How to Get a Shortened LinkedIn URL

Now that you understand the benefits of including a shortened LinkedIn URL on your business cards and resumes, let’s explore how you can get one for yourself. Follow these steps to create and customize your LinkedIn URL:

1. Sign in to Your LinkedIn Account

The first step is to sign in to your LinkedIn account using your email address and password. If you don’t have an account yet, you can easily create one by visiting the LinkedIn website and following the registration instructions.

2. Go to Your Profile

Once you are signed in, navigate to your profile page. You can do this by clicking on the “Me” icon in the top right corner of the LinkedIn homepage, and then selecting “View profile” from the dropdown menu.

3. Edit Your Public Profile URL

On your profile page, look for the “Edit public profile & URL” button, which is located in the top right section of the page. Click on this button to access the URL settings for your LinkedIn profile.

4. Customize Your URL

In the URL settings section, you will see your current LinkedIn URL displayed. To customize your URL, click on the pencil icon next to your URL. A popup window will appear, allowing you to edit your URL.

5. Choose a Short and Professional URL

When choosing a shortened LinkedIn URL, it’s important to select a URL that is both short and professional. Ideally, your URL should include your name or a variation of your name, making it easy for others to identify you. Avoid using numbers, random characters, or irrelevant words in your URL.

6. Save Your Changes

Once you have entered your desired URL, click on the “Save” button to save your changes. LinkedIn will check if the URL is available, and if it is, your new shortened LinkedIn URL will be activated.

Where to Find Your LinkedIn URL on the LinkedIn App

If you primarily use the LinkedIn mobile app, you might be wondering where you can find your shortened LinkedIn URL. Follow these steps to locate your LinkedIn URL on the app:

1. Open the LinkedIn App

Launch the LinkedIn app on your mobile device. If you haven’t already, sign in to your LinkedIn account using your email address and password.

2. Go to Your Profile

Tap on the “Me” icon in the bottom right corner of the app to access your profile. This will take you to your profile page.

3. Tap on the “More” Button

In the top section of your profile page, you will see a button with three dots. Tap on this button to reveal additional options.

4. Select “Edit public profile & URL”

From the options menu, choose “Edit public profile & URL”. This will take you to the URL settings for your LinkedIn profile.

5. View Your URL

On the URL settings page, you will find your current LinkedIn URL displayed. You can copy and share this URL as needed.

How to Customize Your LinkedIn URL

Once you have obtained your shortened LinkedIn URL, you have the option to further customize it to make it even more personalized and professional. Here are a few tips for customizing your LinkedIn URL:

1. Use Your Full Name

Using your full name in your LinkedIn URL can help with personal branding and make it easier for others to find and identify you. If your full name is already taken, consider including a middle initial or a relevant keyword that represents your profession or industry.

2. Remove Numbers and Special Characters

Numbers and special characters can make your LinkedIn URL appear cluttered and unprofessional. Remove any numbers or special characters from your URL to create a clean and streamlined web address.

3. Shorten Your URL

While LinkedIn automatically generates a shortened URL for you, you can further shorten it by removing unnecessary words or characters. The shorter your URL, the easier it is to remember and share.

4. Avoid Generic Words

Avoid using generic words like “profile” or “resume” in your LinkedIn URL. These words don’t add any value and can make your URL less memorable. Instead, focus on using your name or a variation of your name.

Examples of Personalized LinkedIn URLs

To give you some inspiration, here are a few examples of personalized LinkedIn URLs:

Example 1:

URL: linkedin.com/in/JohnDoe

Description: This URL includes the person’s full name, making it easy to identify and remember.

Example 2:

URL: linkedin.com/in/JDoeMarketing

Description: This URL includes the person’s initials and profession, providing additional context.

Example 3:

URL: linkedin.com/in/EmilySmith123

Description: This URL includes the person’s name and a unique identifier to differentiate it from others with the same name.

How to Share Your LinkedIn URL

Now that you have created and customized your shortened LinkedIn URL, it’s time to start sharing it with others. Here are a few ways you can share your LinkedIn URL:

1. Business Cards

Include your shortened LinkedIn URL on your business cards to provide a direct link to your profile. This allows recipients to easily connect with you and learn more about your professional background.

2. Resumes

Add your shortened LinkedIn URL to the contact information section of your resume. This allows potential employers or recruiters to quickly access your profile and review your qualifications.

3. Email Signature

Include your shortened LinkedIn URL in your email signature to provide a clickable link to your profile. This allows recipients of your emails to easily connect with you on LinkedIn.

4. Social Media Profiles

Add your shortened LinkedIn URL to your social media profiles, such as Twitter, Instagram, or Facebook. This allows your followers and connections on other platforms to easily discover and connect with you on LinkedIn.

Conclusion

Incorporating a shortened LinkedIn URL on your business cards and resumes can greatly enhance your professional image and increase your visibility in the online space. By making it easier for others to access your LinkedIn profile, you open up new opportunities for networking, job searching, and personal branding. Take the time to create and customize your own LinkedIn URL, and start reaping the benefits of a strong online presence today.

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