The benefits of including your LinkedIn URL on your business card

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26 Sep 2023  •   4 minutes read

Author: Admin

The Power of LinkedIn: How Including Your LinkedIn URL on Your Business Card Can Benefit You

In today’s digital age, having a strong online presence is crucial for professionals to succeed in their careers. One of the most powerful platforms for professionals is LinkedIn, a social networking site designed specifically for business purposes. With over 700 million users worldwide, LinkedIn offers a wide range of opportunities for networking, job searching, and professional development. If you’re looking to maximize your LinkedIn profile’s visibility and make meaningful connections, including your LinkedIn URL on your business card can be a game-changer.

What is a LinkedIn URL?

Before we dive into the benefits of including your LinkedIn URL on your business card, let’s first clarify what a LinkedIn URL is. Your LinkedIn URL is a unique web address that directs people to your LinkedIn profile. It typically contains your name and some numbers or letters. For example, a LinkedIn URL could be something like linkedin.com/in/johndoe123.

LinkedIn automatically generates a default URL for you when you create a profile, but you have the option to customize it to make it more personalized and professional, as we’ll discuss later in this article. Your LinkedIn URL is an essential tool for sharing your professional online presence with others.

The Benefits of Including Your LinkedIn URL on Your Business Card

Now that you understand what a LinkedIn URL is, let’s explore the benefits of including it on your business card:

1. Easy Access to Your Professional Profile

When you meet someone at a networking event or a business meeting and exchange business cards, including your LinkedIn URL makes it easy for them to access your professional profile. Instead of relying on your contact information alone, which may include only your email address or phone number, your LinkedIn URL provides a direct link to your online presence, where potential connections can learn more about your skills, experience, and accomplishments.

By including your LinkedIn URL on your business card, you’re giving people the opportunity to dive deeper into your professional background and get a better understanding of who you are as a professional. This can be especially beneficial if you’re in a field where your online presence and personal brand are important, such as marketing, sales, or entrepreneurship.

2. Showcasing Your Professionalism and Tech-Savviness

Including your LinkedIn URL on your business card demonstrates that you are up-to-date with the latest technology trends and understand the importance of digital networking. It shows that you are actively engaged in building your professional network and are open to connecting with others in the business world.

In today’s digital age, employers and potential business partners expect professionals to have an online presence, and LinkedIn is often the go-to platform for professional networking. By including your LinkedIn URL on your business card, you’re signaling that you take your professional development seriously and are actively investing in your career.

3. Building Your Online Network

LinkedIn is all about networking, and including your LinkedIn URL on your business card can significantly boost your online connections. When someone receives your business card and visits your LinkedIn profile, they have the option to connect with you directly by sending an invitation.

By expanding your LinkedIn network, you increase your visibility and open doors to new opportunities. You never know who might be looking for someone with your skills, and having a strong online network can make all the difference in your career. Including your LinkedIn URL on your business card is a simple and effective way to expand your network and increase your chances of making valuable professional connections.

4. Enhancing Your Professional Branding

Your LinkedIn profile serves as your online resume and professional portfolio. Including your LinkedIn URL on your business card allows you to showcase your professional branding to potential employers, clients, and business partners.

By curating your LinkedIn profile with relevant work experience, skills, endorsements, and recommendations, you can position yourself as an industry expert and differentiate yourself from the competition. Your LinkedIn URL serves as a gateway to your professional brand, and by including it on your business card, you’re providing others with a direct path to learn more about your expertise and achievements.

How to Get Your LinkedIn URL

Now that you understand the benefits of including your LinkedIn URL on your business card, let’s discuss how to obtain your LinkedIn URL:

1. Find Your LinkedIn URL on the Web

To find your LinkedIn URL on the web, follow these steps:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture or the “Me” icon in the top navigation bar.
  3. Select “View profile” from the dropdown menu.
  4. Look for your LinkedIn URL under your profile picture. It will appear as a web address starting with “linkedin.com/in/”.
  5. Copy the URL and paste it wherever you’d like to include it, such as your business card.

2. Find Your LinkedIn URL on the LinkedIn App

If you prefer to use the LinkedIn mobile app, here’s how you can find your LinkedIn URL:

  1. Open the LinkedIn app on your smartphone or tablet.
  2. Tap on your profile picture or the “Me” icon at the bottom right corner of the screen.
  3. Select “View profile” from the menu.
  4. Tap on the three dots (…) at the top right corner of the screen.
  5. Select “Copy profile link” from the options.
  6. The LinkedIn URL will be copied to your device’s clipboard, ready to be pasted wherever you’d like to include it.

How to Customize Your LinkedIn URL

If you want to make your LinkedIn URL more personalized and professional, you have the option to customize it. Here’s how you can do it:

  1. Log in to your LinkedIn account.
  2. Click on your profile picture or the “Me” icon in the top navigation bar.
  3. Select “View profile” from the dropdown menu.
  4. Under your profile picture, click on the “Edit public profile & URL” button.
  5. In the right-hand column, look for the “Edit your custom URL” section.
  6. Click on the pencil icon next to your current LinkedIn URL.
  7. Type in your desired custom URL in the text box.
  8. Click “Save” to save your changes.

Remember to choose a custom LinkedIn URL that is professional and reflects your personal brand. Avoid using random numbers or letters and try to include your name or a variation of it in the URL.

Conclusion

Including your LinkedIn URL on your business card can have numerous benefits for your professional career. It provides easy access to your professional profile, showcases your professionalism and tech-savviness, helps build your online network, and enhances your professional branding. By following the steps outlined in this article, you can obtain your LinkedIn URL and customize it to make it more personalized and professional. So, don’t miss out on the opportunity to leverage the power of LinkedIn and include your LinkedIn URL on your business card.

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