The best practices for promoting a shortened LinkedIn URL on other platforms.


26 Sep 2023  •   2 minutes read

Author: Admin

Best Practices for Promoting a Shortened LinkedIn URL

LinkedIn is a powerful tool for professionals to connect, network, and showcase their skills and experience. Having a customized and shortened LinkedIn URL can make it easier for others to find and access your profile. In this article, we will discuss the best practices for promoting a shortened LinkedIn URL on other platforms.

What is a LinkedIn URL?

A LinkedIn URL is the web address that leads to your LinkedIn profile. It typically includes your name and sometimes a unique identifier. For example, a standard LinkedIn URL might look like this: This URL is unique to you and can be customized to reflect your personal or professional brand.

How to Get a LinkedIn URL

If you haven’t already, you can easily get a LinkedIn URL by following these steps:

  1. Sign in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the homepage.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, locate the URL under your profile picture and headline.
  5. Click on the “Edit public profile & URL” button on the right side of the page.
  6. In the “Edit your custom URL” section, click on the pencil icon to customize your URL.
  7. Enter your desired URL and click “Save”.

Once you have customized your LinkedIn URL, you can easily share it with others on various platforms.

How to Promote Your LinkedIn URL

Promoting your LinkedIn URL can help increase your visibility and make it easier for others to connect with you. Here are some best practices for promoting your shortened LinkedIn URL:

1. Include it on your resume

Your resume is a key tool for showcasing your skills and experience to potential employers. Including your LinkedIn URL on your resume can provide recruiters and hiring managers with easy access to your professional profile. Place your LinkedIn URL in the header or footer of your resume, along with your other contact information.

2. Add it to your business cards

Business cards are still a widely used networking tool. Including your LinkedIn URL on your business card can encourage others to connect with you online and learn more about your professional background. Make sure to add it alongside your other contact information, such as your email address and phone number.

3. Share it on social networks

Social networks are a great platform for promoting your LinkedIn URL to a wider audience. Consider sharing your LinkedIn URL on platforms such as Twitter, Facebook, and Instagram. You can include it in your bio or about section, or even create a dedicated post or tweet promoting your profile.

4. Incorporate it into your email signature

Your email signature is another opportunity to promote your LinkedIn URL. Include it along with your name, job title, and other contact information. This way, every time you send an email, the recipient will have easy access to your LinkedIn profile and can connect with you.

5. Utilize LinkedIn’s built-in sharing options

LinkedIn offers several built-in sharing options that allow you to promote your LinkedIn URL directly on the platform. You can share updates, articles, and even create a personalized LinkedIn post promoting your profile. Take advantage of these features to reach a wider audience within the LinkedIn community.


Promoting a shortened LinkedIn URL on other platforms can help you increase your visibility, expand your professional network, and showcase your skills and experience. By following the best practices mentioned in this article, you can effectively promote your LinkedIn URL and make it easier for others to connect with you.

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