The dos and don’ts of using a LinkedIn URL in your resume

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26 Sep 2023  •   4 minutes read

Author: Admin

The Importance of Customizing Your LinkedIn URL for Your Resume

In today’s digital age, having a professional online presence is crucial for career growth and networking opportunities. One of the most effective platforms for professionals is LinkedIn, a social network designed specifically for business and employment-related connections. When it comes to including your LinkedIn profile in your resume, the URL plays a significant role. In this article, we will discuss the dos and don’ts of using a LinkedIn URL in your resume and how to optimize it for maximum impact.

What is a LinkedIn URL?

Before diving into the dos and don’ts, let’s first understand what a LinkedIn URL is. Your LinkedIn URL is a unique web address that directs others to your LinkedIn profile. It typically consists of your name followed by a series of numbers and letters. For example, a standard LinkedIn URL might look like this: www.linkedin.com/in/johndoe123456. However, LinkedIn allows you to customize this URL to make it more personalized and professional.

How to Get Your LinkedIn URL

To obtain your LinkedIn URL, follow these simple steps:

  1. Sign in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the page.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, locate the section below your profile picture and headline.
  5. Under your profile picture, you will find your LinkedIn URL. It will be displayed as “www.linkedin.com/in/yourname”.

Why Customize Your LinkedIn URL?

Now that you know how to find your LinkedIn URL, let’s explore why it’s important to customize it. Customizing your LinkedIn URL offers several benefits:

  1. Professionalism: A custom URL looks more professional than a string of random characters. It shows that you have taken the time to personalize your LinkedIn profile.
  2. Memorability: A customized URL is easier to remember and share with others. It allows you to include it on your business card, email signature, or any other promotional materials.
  3. Searchability: Customizing your URL with your name makes it easier for recruiters and potential employers to find you in search engine results.
  4. Branding: A personalized URL helps you establish your personal brand and stand out from the crowd. It adds a touch of uniqueness and authenticity to your profile.

How to Change Your LinkedIn URL

LinkedIn makes it simple to change your URL to a customized one. Follow these steps to modify your LinkedIn URL:

  1. Sign in to your LinkedIn account.
  2. Click on your profile picture in the top right corner of the page.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, locate the section below your profile picture and headline.
  5. Under your profile picture, you will find your LinkedIn URL. Click on the “Edit public profile & URL” button next to it.
  6. In the next window, click on the pencil icon next to your URL. You can now edit your URL to a customized one.
  7. Choose a URL that includes your name or a variation of it. Avoid using numbers or special characters.
  8. Click “Save” to save your changes.

Best Practices for Customizing Your LinkedIn URL

Now that you know how to change your LinkedIn URL, let’s discuss some best practices to ensure you create an effective and professional URL:

  • Use Your Full Name: Ideally, your LinkedIn URL should include your full name or a variation of it. This helps with searchability and establishes your personal brand.
  • Avoid Numbers and Special Characters: Using numbers or special characters in your URL can make it harder to remember and less professional-looking. Stick to letters and hyphens if necessary.
  • Keep It Short: Shorter URLs are easier to share and remember. Aim for a concise URL that represents your professional identity.
  • Be Consistent: If possible, use the same custom URL across all your professional platforms, such as your personal website or other social media profiles. This improves brand consistency and makes it easier for others to find you.
  • Check for Availability: Before finalizing your custom URL, make sure it is available and not already claimed by someone else. LinkedIn will notify you if the URL is unavailable.

Where to Use Your LinkedIn URL on Your Resume

Now that you have a customized LinkedIn URL, it’s essential to know where to include it on your resume. Here are some key places to showcase your LinkedIn profile:

  • Contact Information: Add your LinkedIn URL alongside your email address and phone number at the top of your resume. This ensures recruiters and hiring managers can easily access your profile.
  • Professional Summary: Include your LinkedIn URL in your professional summary section to encourage employers to learn more about your qualifications and experience.
  • Work Experience: If you have notable achievements or projects listed in your work experience section, consider adding your LinkedIn URL as a reference for employers to explore further.
  • Skills and Endorsements: If you have received endorsements for specific skills on LinkedIn, mention your LinkedIn URL in the skills section of your resume to highlight your professional network.

LinkedIn URL Best Practices for Resumes

When incorporating your LinkedIn URL into your resume, keep these best practices in mind:

  • Hyperlink Your URL: Make your LinkedIn URL clickable by hyperlinking it in your resume. This allows employers to visit your profile with a single click.
  • Use a Custom Text: Instead of displaying the full URL, use a custom text for the hyperlink, such as “LinkedIn Profile” or “Connect with Me on LinkedIn.” This looks more professional and visually appealing.
  • Proofread: Double-check your LinkedIn URL before including it on your resume. Ensure it is correct and doesn’t contain any typos or errors.

LinkedIn URL Optimization

To maximize the impact of your LinkedIn URL, consider the following optimization tips:

  • Keywords: Incorporate relevant keywords in your LinkedIn URL to enhance search engine visibility. For example, if you’re a marketing professional, include the word “marketing” in your URL.
  • Public Profile Settings: Make sure your LinkedIn profile is set to public so that anyone can view it. Adjust your privacy settings to allow search engines to index your profile.
  • Profile Completeness: Ensure your LinkedIn profile is complete and up to date. Add a professional headshot, a compelling summary, and detailed work experience to make a strong impression on recruiters and employers.
  • Engage with Others: Actively engage with others on LinkedIn by sharing relevant content, commenting on posts, and joining industry-related groups. This increases your visibility and strengthens your professional network.
  • Share Your URL: Promote your LinkedIn profile by sharing your URL on other social media platforms, your personal website, or in your email signature. This drives more traffic to your profile and increases connection opportunities.

Conclusion

Customizing your LinkedIn URL is a simple yet impactful way to enhance your professional online presence. By following the dos and don’ts mentioned in this article, you can create a personalized and professional URL that strengthens your personal brand and improves your chances of connecting with potential employers and industry professionals. Remember to regularly update your LinkedIn profile and engage with others to maximize the benefits of your customized URL. Good luck with customizing your LinkedIn URL and taking your career to new heights!

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