The impact of a clean and simple LinkedIn URL on your professional image


26 Sep 2023  •   5 minutes read

Author: Admin

The Power of a Clean and Simple LinkedIn URL

When it comes to building a professional online presence, LinkedIn is undoubtedly the go-to platform for networking, job searching, and personal branding. With over 740 million users worldwide, LinkedIn provides an invaluable opportunity to showcase your skills, experience, and achievements to potential employers, colleagues, and clients.

One often overlooked aspect of LinkedIn is the customization of your profile URL. Your LinkedIn URL is not only a direct link to your professional profile, but it also plays a significant role in shaping your online brand and enhancing your professional image. In this article, we will explore the impact of having a clean and simple LinkedIn URL and discuss how you can optimize your URL to make the most of your LinkedIn presence.

What is a LinkedIn URL?

Before we dive into the importance of a clean and simple LinkedIn URL, let’s first understand what a LinkedIn URL is. Your LinkedIn URL is the web address that leads to your LinkedIn profile. It typically follows the format:

By default, LinkedIn assigns a random combination of numbers and letters to your profile URL. However, you have the option to customize your URL to reflect your name or professional brand. This customization can have a significant impact on your online presence and professional image.

The Impact of a Clean and Simple LinkedIn URL

1. Professionalism: A clean and simple LinkedIn URL instantly adds a touch of professionalism to your profile. It shows that you have taken the time and effort to personalize your online presence and pay attention to the details. It demonstrates that you are serious about your professional image and are committed to presenting yourself in the best possible light.

2. Memorability: A customized LinkedIn URL is much easier to remember and share with others. When networking or applying for jobs, you can simply provide your clean and simple URL, making it effortless for others to find and connect with you. It eliminates the need for others to search for your profile or navigate through complex URLs.

3. Branding: Your LinkedIn URL is an extension of your personal brand. By customizing your URL to include your name or professional identity, you are reinforcing your brand consistency across different platforms. It helps create a cohesive online presence and makes it easier for others to recognize and remember you.

4. SEO Benefits: A clean and simple LinkedIn URL can also have a positive impact on your search engine optimization (SEO) efforts. When someone searches for your name on search engines, having a customized LinkedIn URL increases the chances of your profile appearing at the top of the search results. It improves your online visibility and helps you stand out from the competition.

How to Get a Custom LinkedIn URL

If you’re ready to take advantage of the benefits of a clean and simple LinkedIn URL, here’s how you can get a custom URL for your profile:

  1. Sign in to your LinkedIn account and navigate to your profile page.
  2. Click on the “Me” icon in the top right corner of the page.
  3. Select “View profile” from the dropdown menu.
  4. On your profile page, click on the “Edit public profile & URL” button, located on the right-hand side of the screen.
  5. In the “Edit URL” section, you will see your current LinkedIn URL.
  6. Click on the pencil icon next to your URL.
  7. Enter your desired custom URL in the text field. Ideally, your custom URL should be your full name or a variation that is closely associated with your professional identity.
  8. Click “Save” to save your changes.

Once you have customized your LinkedIn URL, make sure to update it on your resume, business cards, email signature, and other professional materials. This will ensure consistency across all your platforms and make it easy for others to find and connect with you.

Tips for Optimizing Your LinkedIn URL

Now that you have a clean and simple LinkedIn URL, let’s explore some tips for optimizing it:

1. Use Your Full Name: Whenever possible, use your full name as your LinkedIn URL. This not only helps with personal branding but also makes it easier for others to find you when searching for your name.

2. Keep It Simple: Avoid using numbers, special characters, or excessive hyphens in your LinkedIn URL. Stick to a clean and straightforward format that is easy to remember and type.

3. Include Keywords: Consider incorporating relevant keywords into your LinkedIn URL. This can help improve your search engine rankings and increase your chances of being discovered by recruiters or potential clients.

4. Be Consistent: Ensure that your LinkedIn URL matches your other social media profiles and personal website. Consistency across all your online platforms strengthens your personal brand and makes it easier for others to connect with you.

5. Avoid Changing Your URL Frequently: Once you have customized your LinkedIn URL, try to stick with it. Changing your URL frequently can lead to broken links and confusion for those trying to access your profile.

Where to Find Your LinkedIn URL

If you’re wondering where to find your LinkedIn URL, here’s how you can locate it:

1. Via the Desktop Website:

  1. Sign in to your LinkedIn account and navigate to your profile page.
  2. Click on the “Me” icon in the top right corner of the page.
  3. Select “View profile” from the dropdown menu.
  4. In the URL section of your profile, you will see your LinkedIn URL displayed.
  5. You can copy the URL by clicking on the “Copy URL” button next to it.

2. Via the LinkedIn Mobile App:

  1. Open the LinkedIn mobile app on your device.
  2. Tap on your profile picture in the top left corner of the screen.
  3. Scroll down and tap on “View profile”.
  4. In the “Contact info” section, you will find your LinkedIn URL.
  5. You can copy the URL by tapping on the “Copy” button next to it.

Now that you know where to find your LinkedIn URL, you can easily share it with others and incorporate it into your professional materials.

The LinkedIn URL Shortener

If you find that your LinkedIn URL is too long or complex to remember, you can use the LinkedIn URL shortener to create a more concise and shareable link. Here’s how:

  1. Sign in to your LinkedIn account and navigate to your profile page.
  2. Follow the steps outlined earlier to access the “Edit public profile & URL” section.
  3. Below your custom LinkedIn URL, you will see the option to “Create a short URL for your profile”.
  4. Click on the “Create short URL” button.
  5. LinkedIn will generate a unique short URL for your profile.
  6. You can copy the short URL and use it to direct others to your LinkedIn profile.

The LinkedIn URL shortener is a great tool for simplifying your URL and making it more user-friendly. It is particularly useful for sharing your profile on social media platforms, in email signatures, or on business cards.

Incorporating Your LinkedIn URL on Your Resume

Now that you have a clean and simple LinkedIn URL, it’s crucial to include it on your resume. Here’s where you should place it:

1. Contact Information Section: Add your LinkedIn URL to the contact information section of your resume, alongside your email address and phone number. This ensures that it is easily visible to recruiters and hiring managers.

2. Hyperlink: When including your LinkedIn URL on your resume, make sure to hyperlink it. This allows the reader to click on the link and navigate directly to your LinkedIn profile. To create a hyperlink, highlight the URL text and select the hyperlink option in your resume editing software.

3. QR Code: Consider adding a QR code to your resume that links directly to your LinkedIn profile. QR codes are scannable barcodes that can be easily generated using online QR code generators. Including a QR code saves space on your resume and makes it convenient for recruiters to access your LinkedIn profile quickly.

Examples of Clean and Simple LinkedIn URLs

To give you some inspiration, here are a few examples of clean and simple LinkedIn URLs:


As you can see, these URLs are concise, easy to remember, and reflect the individual’s name or professional identity.


A clean and simple LinkedIn URL can have a significant impact on your professional image. It adds professionalism, enhances memorability, strengthens your personal brand, and can even improve your search engine rankings. By customizing your LinkedIn URL and optimizing it for maximum effectiveness, you can make the most of your LinkedIn presence and stand out in a competitive online landscape.

Take the time to customize your LinkedIn URL today and start reaping the benefits of a clean and simple online presence.

Remember, your LinkedIn URL is more than just a web address – it’s a powerful tool for shaping your professional image and making connections in the digital world.

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