The role of a valid LinkedIn URL in establishing credibility and trust.

liprospect

26 Sep 2023  •   5 minutes read

Author: Admin

Why a Valid LinkedIn URL Matters

In today’s digital age, having a strong online presence is crucial for professionals. One platform that has become essential for networking and career development is LinkedIn. With over 700 million users worldwide, LinkedIn is the go-to platform for professionals to showcase their skills, connect with industry peers, and find new job opportunities. One key element of a LinkedIn profile that often goes overlooked is the URL. A valid LinkedIn URL can play a significant role in establishing credibility and trust in the online world.

The Importance of a Customized LinkedIn URL

When you create a LinkedIn profile, you are assigned a default URL that consists of a combination of random characters and numbers. Having a customized LinkedIn URL not only looks more professional but also makes it easier for others to find and remember your profile. A personalized LinkedIn URL is like having your own unique web address that represents your professional brand.

How to Get a LinkedIn URL

Getting a LinkedIn URL is a straightforward process. Here’s how you can obtain your own customized LinkedIn URL:

Step 1: Log in to Your LinkedIn Account

The first step is to log in to your LinkedIn account. If you don’t have an account yet, you can easily create one by visiting the LinkedIn website and following the registration process.

Step 2: Go to Your Profile

Once you’re logged in, navigate to your profile page. You can do this by clicking on your profile picture or the “Me” icon located at the top right corner of the LinkedIn homepage.

Step 3: Click on “Edit Public Profile & URL”

On your profile page, look for the “Edit public profile & URL” button. It is usually located at the right-hand side of the page, underneath your profile picture and headline. Clicking on this button will take you to the URL customization section.

Step 4: Customize Your LinkedIn URL

Once you’re in the URL customization section, you will see your current LinkedIn URL and an option to edit it. Click on the pencil icon next to your URL, and a text box will appear where you can enter your desired custom URL. Keep in mind that LinkedIn may have certain restrictions on the characters you can use, so make sure to follow their guidelines.

Step 5: Save Your Changes

After entering your desired custom URL, click on the “Save” button to save your changes. LinkedIn will check if the URL is available, and if it is, your LinkedIn profile URL will be updated accordingly.

The Benefits of a Valid LinkedIn URL

Now that you have a customized LinkedIn URL, let’s explore the benefits it brings:

1. Professional Branding

A valid LinkedIn URL that includes your name or a variation of it helps establish a strong professional brand. It shows that you take your online presence seriously and that you have put effort into creating a cohesive and consistent personal brand across platforms.

2. Improved Search Engine Optimization (SEO)

Having a customized LinkedIn URL makes it easier for search engines to find and index your profile. When someone searches for your name on Google or any other search engine, having a unique LinkedIn URL increases the chances of your profile appearing higher in the search results. This can be especially beneficial if you’re actively job searching or trying to attract potential clients or business partners.

3. Ease of Sharing

A customized LinkedIn URL is much easier to share with others. Whether you’re including it in your email signature, business card, or resume, a shorter and customized URL is more memorable and looks more professional. It allows others to quickly access your LinkedIn profile without having to search for your name on the platform.

4. Building Trust and Credibility

A valid LinkedIn URL can contribute to building trust and credibility in the online world. When someone comes across your LinkedIn profile and sees a customized URL, it signals that you are an active and engaged professional. It shows that you care about your personal brand and are dedicated to maintaining a professional online presence.

How to Change Your LinkedIn URL

If you already have a LinkedIn URL but want to change it, you can follow these steps:

Step 1: Log in to Your LinkedIn Account

Start by logging in to your LinkedIn account using your username and password. If you’re already logged in, proceed to the next step.

Step 2: Go to Your Profile

Navigate to your profile page by clicking on your profile picture or the “Me” icon at the top right corner of the LinkedIn homepage.

Step 3: Click on “Edit Public Profile & URL”

On your profile page, locate the “Edit public profile & URL” button, which should be on the right-hand side of the page beneath your profile picture and headline. Click on it to access the URL customization section.

Step 4: Edit Your LinkedIn URL

In the URL customization section, you will see your current LinkedIn URL and an option to edit it. Click on the pencil icon next to your URL, and a text box will appear where you can enter your desired custom URL. Remember to follow LinkedIn’s guidelines for URL customization.

Step 5: Save Your Changes

After entering your desired custom URL, click on the “Save” button to save your changes. LinkedIn will check if the URL is available, and if it is, your LinkedIn profile URL will be updated accordingly.

Where to Find Your LinkedIn URL

If you’re wondering where to find your LinkedIn URL, follow these steps:

Step 1: Log in to Your LinkedIn Account

Start by logging in to your LinkedIn account using your credentials. If you’re already logged in, proceed to the next step.

Step 2: Go to Your Profile

Once you’re logged in, click on your profile picture or the “Me” icon located at the top right corner of the LinkedIn homepage. This will take you to your profile page.

Step 3: Look for Your LinkedIn URL

On your profile page, you will find your LinkedIn URL displayed underneath your profile picture and headline. It usually starts with “linkedin.com/in/” followed by your custom URL or the default URL assigned by LinkedIn.

LinkedIn URL Best Practices

When customizing your LinkedIn URL, keep the following best practices in mind:

1. Use Your Full Name

Using your full name or a variation of it in your LinkedIn URL is ideal. It helps others identify you more easily and makes your profile appear more professional.

2. Keep It Simple

Avoid using unnecessary symbols, numbers, or special characters in your LinkedIn URL. Stick to letters and, if needed, a hyphen to separate words.

3. Be Consistent

If possible, try to use the same LinkedIn URL across all your online platforms and personal branding materials. This consistency strengthens your professional brand and makes it easier for others to find and connect with you.

4. Check Availability

Before finalizing your custom LinkedIn URL, make sure to check its availability. LinkedIn will notify you if the URL you entered is already taken or doesn’t meet their guidelines. Aim for a unique URL that represents your professional identity.

In Conclusion

A valid LinkedIn URL plays a crucial role in establishing credibility and trust in the digital world. By customizing your LinkedIn URL, you enhance your professional branding, improve search engine optimization, and make it easier for others to find and connect with you. Take the time to create a personalized LinkedIn URL that reflects your professional identity and showcases your commitment to maintaining a strong online presence.

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