Using LinkedIn Premium InMail to connect with industry influencers


26 Sep 2023  •   3 minutes read

Author: Admin

Using LinkedIn Premium InMail to Connect with Industry Influencers

LinkedIn is a powerful platform for professionals to connect, network, and grow their careers. With over 740 million members worldwide, it offers a vast pool of talent, industry experts, and influencers. One of the standout features of LinkedIn Premium is InMail, which allows you to send direct messages to anyone on the platform, even if you’re not connected. In this article, we will explore how to effectively use LinkedIn Premium InMail to connect with industry influencers and expand your professional network.

What is LinkedIn Premium?

LinkedIn Premium is a subscription-based service offered by LinkedIn that provides users with enhanced features and tools to level up their professional presence and networking capabilities. There are different LinkedIn Premium plans available, including LinkedIn Premium Business, LinkedIn Premium Sales Navigator, and LinkedIn Premium Job Search. Each plan caters to specific professional needs and goals.

LinkedIn Premium Benefits and Features

LinkedIn Premium offers several benefits and features that can significantly enhance your LinkedIn experience:

1. Enhanced Profile Visibility

With a LinkedIn Premium subscription, your profile gets boosted in search results, making it easier for others to discover you. This increased visibility can help you attract more connections, job opportunities, and potential clients or customers.

2. InMail Messaging

LinkedIn Premium’s InMail feature is a game-changer when it comes to connecting with industry influencers. InMail allows you to send direct messages to anyone on LinkedIn, even if you’re not connected. It provides a unique opportunity to start conversations and build relationships with professionals who can help you advance in your career or industry.

3. Advanced Analytics

LinkedIn Premium provides access to advanced analytics that offer insights into your profile’s performance. You can see who viewed your profile, how many times your content was seen, and other valuable data to help you understand how you’re resonating with your network and target audience.

4. Job Search Tools

If you’re actively looking for new job opportunities, LinkedIn Premium’s job search tools can be incredibly valuable. You gain access to additional filters, such as salary insights and applicant insights, which can help you find the right job and stand out among other applicants.

Is LinkedIn Premium Worth It?

The value of LinkedIn Premium depends on your professional goals and how you plan to leverage the platform. If you’re looking to expand your network, connect with industry influencers, and enhance your profile visibility, LinkedIn Premium can be a worthwhile investment.

However, it’s important to consider the LinkedIn Premium cost and weigh it against the potential benefits. LinkedIn Premium plans range in price, with different tiers offering varying features. It’s essential to assess your budget and determine which plan aligns best with your needs.

Using LinkedIn Premium InMail to Connect with Industry Influencers

LinkedIn Premium InMail is a powerful tool for reaching out to industry influencers and establishing meaningful connections. Here’s a step-by-step guide on how to make the most out of LinkedIn Premium InMail:

1. Identify Your Target Influencers

Before reaching out to industry influencers, it’s crucial to identify who you want to connect with. Consider your professional goals and the type of influencers who can help you achieve them. Look for individuals who have expertise in your field, a strong online presence, and a network that aligns with your interests.

2. Craft a Compelling Message

When writing your InMail message, make sure to personalize it and explain why you’re reaching out. Mention any common interests or connections you have and highlight how connecting with them can mutually benefit both parties. Keep your message concise, clear, and professional.

3. Leverage LinkedIn Premium’s InMail Credits

LinkedIn Premium offers a certain number of InMail credits each month, depending on your subscription plan. Ensure you use your credits strategically by targeting high-value influencers and professionals. Make each InMail count by tailoring your message to the recipient and showcasing your genuine interest in connecting.

4. Follow Up and Nurture Relationships

After sending an InMail, it’s essential to follow up and nurture the relationship. Engage with the influencer’s content, comment on their posts, and share valuable insights. Building a genuine connection takes time and effort, so be patient and persistent.

LinkedIn Premium Discounts and Offers

LinkedIn occasionally offers discounts and promotions for its Premium plans. Keep an eye out for these offers, as they can provide a more cost-effective way to access LinkedIn Premium’s features and benefits. Additionally, consider reaching out to your network or professional associations to see if they have any exclusive discounts or partnerships with LinkedIn.


LinkedIn Premium InMail is a valuable tool for connecting with industry influencers and expanding your professional network. By leveraging the power of InMail and utilizing LinkedIn Premium’s enhanced features, you can establish meaningful connections and open doors to new opportunities. When considering whether LinkedIn Premium is worth it, weigh the cost against the potential benefits and align it with your professional goals. With the right approach and strategy, LinkedIn Premium can be a game-changer in your career.

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