In today’s digital era, LinkedIn has become more than just a networking site. It is now a central hub for professionals, entrepreneurs, and businesses to connect, share knowledge, and build authority in their industries.
One of the most powerful yet often underutilized tools on LinkedIn is the hashtag.
But do hashtags work on LinkedIn the same way they do on Instagram or Twitter?
The short answer is yes, LinkedIn hashtags not only categorize your posts but also significantly improve visibility and engagement.
For brands, hashtags act as a powerful way to engage with their target audience and establish a presence in relevant industry conversations.
By using a LinkedIn Automation Tool, you can strategically apply hashtags to improve the content boost for LinkedIn outreach and increase engagement with a broader audience.
In this guide, you’ll discover the power of LinkedIn hashtags, from understanding their function and benefits to exploring trending hashtags in 2025.
In this detailed guide, we’ll explore how to use hashtags on LinkedIn, why they matter, the top LinkedIn hashtags in 2025, and best practices for creating your own LinkedIn keywords list to maximize engagement.
What Are LinkedIn Hashtags?
Hashtags on LinkedIn are clickable words or short phrases that begin with the “#” symbol. They act as LinkedIn keywords that categorize content by topic.
When you add a hashtag to your post, say #DigitalMarketing, your content gets grouped with all other posts that use that hashtag. This makes it easier for professionals searching for or following that topic to discover your content.
It’s a great way to optimize LinkedIn audience segmentation and attract relevant people to your posts.
Why Are They Important?
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They increase discoverability by helping LinkedIn’s algorithm understand what your content is about.
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They allow you to reach beyond your connections, showing your post to people who follow that hashtag.
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They help you join industry conversations, making your insights part of larger discussions.
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They act as content signals to LinkedIn, influencing what gets shown in trending sections or curated feeds.
So, does LinkedIn use hashtags in its algorithm? Absolutely.
LinkedIn uses hashtags to classify your post, recommend it to relevant users, and push it into feeds of people following those topics.
This improves content discoverability, boosts impressions, and enhances engagement.
Does LinkedIn Use Hashtags in Its Algorithm?
Yes. LinkedIn’s feed algorithm relies heavily on hashtags for LinkedIn posts. Here’s how:
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Categorization – Each hashtag you use tells LinkedIn’s system what category your post belongs to (e.g., #Leadership, #AI).
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Recommendation – LinkedIn then recommends that post to users following that hashtag, even if they’re outside your network.
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Trending Topics – Posts with high engagement under certain hashtags may be pushed into “trending” content feeds.
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Personalization – Hashtags signal what industries, topics, or fields interest you, which LinkedIn uses to refine your feed.
In short, does LinkedIn use hashtags? Yes, and very effectively, they are at the core of how content discovery works on the platform.
If you use LinkedIn Analytics, you can track how your hashtags are performing and optimize them for better results.
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Do Hashtags Work on LinkedIn? (Proof & Case Studies)
Some professionals still ask, “Do hashtags work on LinkedIn, or are they just fluff?”
The data speaks for itself:
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LinkedIn reports that posts with hashtags receive up to 30% more engagement than those without.
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A HubSpot case study found that posts with 3–5 hashtags generated 10x more engagement compared to posts without hashtags.
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Sprout Social’s research confirms that hashtags not only boost visibility but also drive qualified engagement, meaning more relevant interactions from people in your target industry.
So yes, hashtags aren’t just cosmetic, they’re a growth engine for your LinkedIn strategy.
Top 10 LinkedIn Hashtags That Works
As of mid-2025, several hashtags are gaining significant traction on LinkedIn, reflecting the evolving interests and discussions within the professional community.
These trending hashtags encompass a range of topics, from technological advancements to personal development.
Here are some of the top trending hashtags on LinkedIn as of 2025:
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#Innovation – With over 38 million followers, this hashtag signifies the continuous drive for creative solutions and advancements in various industries.
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#Management – Following closely with approximately 36 million followers, it highlights leadership strategies, organizational behavior, and effective team dynamics.
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#DigitalMarketing – Holding around 27 million followers, this hashtag encompasses discussions on online marketing strategies, SEO, content creation, and social media trends.
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#Technology – With over 26 million followers, it covers a broad spectrum of topics, including AI, blockchain, and emerging tech innovations.
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#Creativity – Approximately 25 million followers engage with this hashtag, focusing on creative processes, design thinking, and artistic expressions in the professional realm.
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#Futurism – With around 23 million followers, it delves into speculative technologies, future societal trends, and visionary concepts.
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#Startups – Engaging approximately 21 million followers, this hashtag is central to discussions about new ventures, entrepreneurial journeys, and startup ecosystems.
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#Marketing – With over 20 million followers, it encompasses a wide range of marketing topics, from traditional strategies to modern digital approaches.
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#SocialMedia – Engaging around 19 million followers, it focuses on trends, strategies, and discussions related to social media platforms and their impact on business.
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#Motivation – With approximately 15 million followers, this hashtag is used for sharing inspirational content, personal growth stories, and motivational insights.
Why These Hashtags Are Trending?
The prominence of these hashtags can be attributed to several factors:
1. Relevance to Current Business Trends
Hashtags like #Innovation, #DigitalMarketing, and #Technology reflect the ongoing transformations in the business landscape, where digitalization, technological advancements, and innovative strategies are at the forefront.
Boosting LinkedIn engagement by leveraging these trending hashtags helps users tap into the conversation around these current trends.
2. Economic Changes
The rise of remote work and the gig economy has brought hashtags such as #Startups and #Management into the spotlight, as professionals seek new opportunities and leadership strategies in a changing economic environment.
3. Cultural Shifts
Hashtags like #Creativity and #Motivation resonate with the growing emphasis on personal development, work-life balance, and the importance of creative thinking in problem-solving.
4. Technological Advancements
The increasing discussions around AI, automation, and future technologies have propelled hashtags like #Futurism and #Technology to the forefront, as professionals and enthusiasts explore the possibilities of the future.
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How to Find the Best LinkedIn Hashtags for Your Content?
To find the best LinkedIn hashtags, research competitors, industry leaders, and trending topics to identify relevant and high-performing hashtags.
Use tools like LinkedIn's search bar and hashtag generators to discover popular hashtags for your content and audience.
Finding the right hashtags for your LinkedIn posts is essential to increase discoverability and engagement. Here are a few strategies to help you identify the best hashtags:
1. Analyze Competitors
Research your competitors’ posts and see which hashtags they’re using to reach their target audience. Check posts with high engagement to identify common hashtags that resonate within your industry.
2. Industry Leaders
Follow and observe industry leaders and influencers on LinkedIn. They often use trending and niche-specific hashtags that can guide you in selecting hashtags that align with current industry trends.
3. Trending Topics
LinkedIn has a "Trending" section where you can see popular topics in real time. By incorporating these trending hashtags, your content can join larger conversations and increase its visibility to a broader audience.
4. LinkedIn’s Search Tool
Use LinkedIn’s search bar to explore hashtags. Type in keywords related to your industry or topic and see which hashtags appear most frequently in top posts.
LinkedIn also suggests related hashtags once you start typing, which can help you discover new ones.
5. Hashtag Generator Tools
Use hashtag generators like Hashtagify or All Hashtag to find relevant hashtags based on keywords or your niche. These tools can help you identify high-performing hashtags within your industry.
How to Use Hashtags on LinkedIn?
To maximize the effectiveness of hashtags on LinkedIn, follow these tips:
1. Select 3-5 hashtags
It's important not to overdo it with hashtags. Use 3-5 relevant hashtags per post to ensure you stay within LinkedIn’s best practices. More than that can make your post look cluttered and reduce its effectiveness.
2. Choose Specific and Relevant Hashtags
Be sure that your hashtags are closely tied to the content you’re sharing. Broad hashtags like #Business or #Marketing can be useful but may not attract the right audience. Instead, opt for more specific ones that highlight the niche you're targeting.
3. Incorporate a Mix of Popular and Niche Hashtags
Popular hashtags can give your post a broader reach, but niche hashtags can help you target a more engaged, relevant audience. Strike a balance between the two to maximize the impact of your content.
Using a Hashtag Generator for LinkedIn
A hashtag generator for LinkedIn helps users quickly find relevant and trending hashtags, enhancing content discoverability and boosting linkedin engagement by suggesting the best options based on keywords.
1. What is a Hashtag Generator for LinkedIn?
A hashtag generator for LinkedIn is an online tool that helps users quickly find relevant hashtags for their posts.
These tools analyze your content and suggest hashtags that are likely to increase visibility and engagement.
By entering keywords or phrases related to your post’s topic, a hashtag generator can identify popular and trending hashtags that align with your content.
This can save time and ensure that you are using the most effective hashtags, tailored specifically to your linkedin industry or niche, all while using AI to protect member data on LinkedIn and enhance personalized experiences securely.
2. Top Hashtag Generators for LinkedIn
Top hashtag generators for LinkedIn, like Hashtagify, All Hashtag, and LinkedIn's own search tool, help users find relevant and trending hashtags to boost content visibility and engagement.
1. Hashtagify
Hashtagify is one of the most popular hashtag tools for LinkedIn. It helps users discover trending and relevant hashtags based on a keyword or topic.
Hashtagify provides data on hashtag popularity, engagement, and performance, allowing you to choose the most effective ones for your posts.
2. All Hashtag
All Hashtag is another useful tool for finding hashtags. It generates a list of top hashtags based on a search term and offers analytics to help you assess which hashtags have the highest engagement potential.
It also provides the option to generate hashtags based on popularity, recent trends, or a specific niche.
3. LinkedIn’s Own Search Tool
LinkedIn advanced search function allows you to explore hashtags directly on the platform. When you search for a topic or keyword, LinkedIn shows you related hashtags that are commonly used in posts about that topic.
This helps you find hashtags that are frequently followed and discussed within your industry.
3. How to Use a LinkedIn Hashtag Generator?
To effectively use a LinkedIn hashtag generator, follow these steps:
1. Enter Relevant Keywords: Start by typing keywords or phrases that relate to your content, such as “digital marketing,” “AI,” or “leadership.” The generator will provide a list of related hashtags.
2. Narrow Down Your Options: Once the tool suggests a list of hashtags, filter them by popularity, relevance, and engagement rate. Choose a combination of popular and niche hashtags to maximize reach and target the right audience.
3. Assess Hashtag Performance: Use analytics features offered by tools like Hashtagify to track the performance of your selected hashtags. This can help you refine your hashtag strategy for future posts.
4. Integrate Hashtags Naturally: After selecting your hashtags, integrate them naturally into your post, ensuring they align with the message you're conveying and don’t overwhelm your content.
What Makes a Hashtag ‘Best’?
The best hashtags are those that are highly relevant to your content, audience, and industry. A good hashtag helps your posts reach the right people by categorizing them under specific topics that users are actively searching for.
The ideal hashtags should strike a balance between popularity and specificity. Popular hashtags can broaden your reach, but niche or industry-specific hashtags ensure that your post is seen by an audience genuinely interested in the topic.
Moreover, the best hashtags are ones that align with your brand’s voice, values, and goals, creating a deeper connection with your target audience.
Can Hashtags Be Overused on LinkedIn?
Yes, hashtags can be overused on LinkedIn; it's important to find a balance, using 3-5 relevant hashtags to enhance linkedin engagement without overwhelming the content.
While adding hashtags increases the discoverability of your content, overloading your posts with too many can appear cluttered and detract from the message you want to convey.
LinkedIn recommends using a moderate number of hashtags, typically 3-5 per post. Go
Best Practices for Hashtag Usage
To maximize the effectiveness of hashtags without overusing them, consider these best practices
1. Use a Mix of Hashtags
Include a combination of popular hashtags, niche hashtags, and branded hashtags to increase both reach and relevance.
Popular hashtags can help your post gain exposure, while niche hashtags target a more engaged audience.
2. Stay Relevant
Choose hashtags that are directly related to the content of your post. Avoid using unrelated trending hashtags just to gain visibility, as this can confuse your audience and undermine your credibility.
3. Monitor Performance
Track which hashtags generate the most engagement and refine your strategy over time.
How to Track Hashtag Performance on LinkedIn?
You can track hashtag performance on LinkedIn by using LinkedIn Analytics and third-party tools to measure metrics like reach, impressions, and engagement, optimizing future posts accordingly.
1. Measuring Hashtag Success
Tracking the performance of your hashtags is crucial for understanding their impact on your LinkedIn content. LinkedIn provides built-in analytics tools that allow users to monitor the reach and engagement of their posts.
By examining the data provided by LinkedIn Analytics, you can see how many people viewed, liked, commented, and shared your posts with specific hashtags.
Additionally, third-party tools like Hashtagify, Sprout Social, and Hootsuite offer deeper insights into hashtag performance, including how often hashtags are used, their engagement rates, and overall trends in the industry.
These tools can help you determine whether your hashtags are effectively reaching your intended audience or if they need adjustment.
2. Key Metrics to Track
To assess the effectiveness of hashtags, focus on the following key metrics:
1. Reach: This shows how many unique users have seen your post, which indicates how far your hashtags are helping your content travel within LinkedIn’s audience network.
2. Impressions: Linkedin Impressions reflect how many times your post has been shown, including multiple views from the same user. This metric helps you gauge the visibility of your hashtags.
3. Engagement: This includes likes, comments, shares, and clicks on your post. High engagement with specific hashtags suggests they resonate well with your audience and are driving interaction.
4. Follower Growth: Tracking whether your follower count increases after using certain hashtags can also indicate if those hashtags are effectively reaching your target audience.
3. Optimizing Hashtag Use for Future Posts
Once you've tracked hashtag performance, use the insights to refine your hashtag strategy. If certain hashtags result in higher engagement, consider using them more often in future posts.
Conversely, if certain hashtags perform poorly, experiment with different options that might better align with your content.
Additionally, monitor emerging trends and adapt your hashtags accordingly. Over time, this ongoing analysis will help you fine-tune your hashtag usage, ensuring you consistently reach and boost your linkedin engagement.
Conclusion
In 2025, LinkedIn hashtags remain one of the most powerful yet underused features for content visibility.
If you’ve ever wondered:
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Do hashtags work on LinkedIn? → Yes, they boost discoverability by 30% or more.
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Does LinkedIn use hashtags in its algorithm? → Absolutely, they’re a key signal for categorization and personalization.
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Should you use hashtags on LinkedIn? → Without question, but keep it to 3–5 relevant hashtags.
The key is to use a mix of top LinkedIn hashtags and niche industry tags, track performance, and continually refine your LinkedIn keywords list.
Start experimenting today. The right hashtags can transform your reach, build authority, and ensure your content stays relevant in the world’s largest professional community.
