LinkedIn post size is crucial when creating posts. For Business Development Managers, knowing the right size helps connect with clients and grow your network. It makes your posts more effective and engaging.
Using the correct dimensions ensures that your content looks professional and grabs attention on any device.
In this detailed guide, we’ll go over the ideal LinkedIn post size for images, videos, and text posts. The primary focus is on LinkedIn post sizes to help with better post creation.
We’ll also discuss how tools like LinkedIn automation tools can streamline your posts. This helps save time and improve your outreach efforts.
Furthermore, we’ll dive into features like LinkedIn Premium. We’ll explore how it can enhance your visibility. We’ll also cover LinkedIn chat support for troubleshooting post issues.
We’ll also discuss best practices for managing your LinkedIn business account. Plus, we’ll explain how to share your LinkedIn profile link and use LinkedIn private mode for discreet browsing.
Why LinkedIn Post Sizes Matter For Business Development Managers?
LinkedIn post size is much more than just fitting your content into a frame. The right dimensions are essential for optimizing engagement and visibility.
For Business Development Managers, using the correct LinkedIn post size ensures that your message is presented clearly and professionally. This can lead to higher engagement, more connections, and better results from your outreach efforts.
Why Consistency in Post Sizes is Important?
Consistency in LinkedIn post sizes is crucial for building a strong, professional presence. Whether you are posting an image, video, or text, adhering to the recommended LinkedIn post sizes ensures that your content displays correctly across different devices.
When your posts are visually appealing and professional, your audience is more likely to engage. If you manage a LinkedIn business account, it’s even more important to maintain a consistent look for your brand to make a lasting impression.
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How the Right Size Enhances Engagement and Visibility?
The LinkedIn post size directly affects how your content is presented in LinkedIn’s feed. Posts that use the recommended sizes are more likely to be prioritized by LinkedIn’s algorithm.
This means that your posts will appear cleaner, sharper, and more professional, increasing the chances of engagement.
Understanding LinkedIn’s Post Types
Different types of posts on LinkedIn have specific LinkedIn post sizes. Knowing these sizes is crucial for maximizing your reach and engagement with your audience.
1. LinkedIn Post Image Size
Images can significantly increase engagement on LinkedIn. The LinkedIn post image size directly affects how your visual content appears in the feed. For best results, ensure that you follow the recommended image dimensions to ensure your content is clear, sharp, and professional.
The linkedin image post size varies by orientation. For square images, use 1080 x 1080 pixels. Landscape images work best at 1200 x 627 pixels, while portrait ones fit 627 x 1200 pixels. These linkedin post dimensions help avoid cropping on mobile and desktop views.
2. LinkedIn Post Video Dimensions
Videos are one of the most engaging types of content on LinkedIn. However, to display correctly, it’s essential to follow the correct LinkedIn video dimensions. For landscape videos, the recommended size is 1280 x 720 pixels. This ensures the video fits well within the feed and maintains its quality across devices.
Videos support aspect ratios from 1:2.4 to 2.4:1. Resolutions range from 256 x 144 up to 4096 x 2304 pixels. Keep file sizes under 5 GB and lengths between 3 seconds and 60 minutes for optimal playback. Square videos at 1080 x 1080 pixels perform well for short clips.
3. Carousel Post Dimensions
LinkedIn Carousel posts allow you to share multiple images in a single post, making them perfect for presenting a range of information. To ensure your carousel posts are visually appealing and easy to swipe through, use the recommended LinkedIn carousel size of 1080 x 1080 pixels for each image.
The Best Dimensions for LinkedIn Post Images in 2025
LinkedIn Post Image Size plays a crucial role in the effectiveness of your posts. Using the correct LinkedIn image size ensures that your content looks sharp, clear, and professional. If your image is too large or too small, it may appear pixelated or misaligned on different devices.
1. Profile and Cover Photos
Your LinkedIn profile picture size is one of the first things people notice on your profile. The recommended LinkedIn profile picture size is 400 x 400 pixels.
This ensures your profile image looks clear and professional. For your cover photo, the ideal LinkedIn banner size is 1584 x 396 pixels. The linkedin header size matches this for personal profiles, while company pages use 1128 x 191 pixels for the size of linkedin banner. The linkedin header image size helps create a strong first impression.
To show the differences, here is a table summarizing key profile-related sizes:
|
Element |
Recommended Dimensions |
Aspect Ratio |
|
Profile Picture |
400 x 400 pixels |
1:1 |
|
Personal Banner |
1584 x 396 pixels |
4:1 |
|
Company Banner |
1128 x 191 pixels |
Roughly 6:1 |
2. Image Size for LinkedIn Articles
For articles on LinkedIn, images play a key role in attracting readers. The linkedin article image size for feature images is 1200 x 644 pixels. Banner images within articles fit best at 600 x 322 pixels. These sizes prevent distortion and keep visuals crisp.
For example, a marketing firm used 1200 x 644 pixels for article features and noted higher click-through rates compared to smaller images.
3. Image Post Size on LinkedIn
For a single image post, the recommended LinkedIn image size is 1200 x 627 pixels. This ensures that the image aligns with the feed and is displayed without distortion or pixelation.
LinkedIn Post Size for Videos: Best Practices
Videos are one of the most effective ways to engage your audience on LinkedIn. However, to get the most out of your video posts, you need to ensure that they are the correct LinkedIn video dimensions.
Videos that are the wrong size can appear distorted, which may turn off your audience.
1. Video Post Dimensions
The optimal LinkedIn video dimensions for landscape videos are 1280 x 720 pixels. If you prefer to upload square videos, the recommended size is 1080 x 1080 pixels. These dimensions will ensure that your video appears properly on both desktop and mobile devices.
2. File Size and Length Limits for LinkedIn Videos
LinkedIn allows videos to be up to 10 minutes long, with a maximum file size of 5GB. However, it’s important to keep your videos concise. Videos that are 1 to 2 minutes long tend to perform better and maintain viewer attention.
If you encounter any issues with uploading videos, LinkedIn chat support can provide assistance and help resolve any problems you may face.
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LinkedIn Image Sizes for Carousel Posts in 2025
Carousel posts are a great way to share multiple images in one post, and using the correct LinkedIn carousel size is key to ensuring that your content is well-presented.
1. Carousel Post Dimensions and Ratios
The ideal image size for carousel posts is 1080 x 1080 pixels. This square format works best for display in the LinkedIn feed. It ensures that all images are aligned properly and look sharp on both desktop and mobile devices.
Carousel posts are also a great way to utilize a LinkedIn Automation Tool to streamline the content sharing process and increase engagement. By maintaining this image size, you’ll ensure that your posts are visually appealing and effective.
2. Carousel Posts for Lead Generation
Carousel posts are an excellent way to engage with potential clients. You can use them to showcase multiple features of your product or service. As a Business Development Manager, you can include case studies, testimonials, or product benefits in the carousel slides.
The key to success is maintaining consistency in LinkedIn post formatting across all the slides, so the post looks professional and cohesive.
LinkedIn Document Post Dimensions and Best Practices
Before sharing documents on LinkedIn, it's important to understand the best practices for document posts to ensure your content is displayed optimally. By following these guidelines, you can ensure that your posts are both visually appealing and easy to access for your audience.
1. Document Post Size Requirements
Sharing documents on LinkedIn is an effective way to provide in-depth content like reports, case studies, or presentations.
The file types supported for document posts on LinkedIn include PDF, DOCX, and PPTX, with a maximum file size of 100MB. It’s important to keep the document size within this limit for easy uploading and sharing.
Recommended Text Length and Font Sizes for LinkedIn Posts
The text in your LinkedIn post size can greatly affect engagement. LinkedIn allows up to 1300 characters per post, but shorter posts tend to perform better.
1. Optimal Text Length for LinkedIn Posts
The ideal LinkedIn post should be between 100 and 200 characters. Short posts are easier to read and generally lead to higher engagement.
2. Font Sizes and Readability for LinkedIn Content
LinkedIn’s default font size works well for most posts, but if you’re adding text to an image, ensure that the font is legible. For LinkedIn image posts, make sure the text is large enough to be readable on both desktop and mobile devices.
Automating LinkedIn Posts with Liprospect
Time is valuable for Business Development Managers. Using a LinkedIn automation tool like Liprospect can help automate your LinkedIn posts while ensuring that they are consistently sized and formatted correctly.
How Liprospect Can Help You Maintain Consistent Post Sizes?
Liprospect streamlines your LinkedIn outreach. It ensures that each post follows the correct LinkedIn post size and formatting guidelines. Automating your posts saves time and ensures that your outreach is consistent, professional, and effective.
1. Best Practices for Post Scheduling and Content Strategy
Liprospect offers post-scheduling features, allowing you to plan and automate your posts in advance. By using the correct LinkedIn banner size, LinkedIn profile picture size, and LinkedIn image post size, your posts will be consistently optimized for engagement.
Key Tips for Perfect LinkedIn Posts in 2025
Creating effective posts on LinkedIn is key to maximizing engagement and outreach. As the platform continues to evolve, understanding how to make your posts stand out while adhering to best practices is crucial for success.
1. Avoiding Common Mistakes in Post Sizes
Using the wrong LinkedIn post size is one of the most common mistakes. If your image is too large or too small, it may appear pixelated. Similarly, poorly formatted videos can negatively impact engagement.
2. Engaging Content Ideas for BDMs on LinkedIn
As a Business Development Manager, you can use LinkedIn post specs to create engaging content. Post thought leadership articles, share LinkedIn industry insights, and highlight client success stories to foster engagement and generate leads.
3. Using Analytics to Measure Post Success
LinkedIn’s analytics tools provide valuable insights into how your posts perform. By tracking post engagement metrics, you can refine your content strategy and optimize your posts for better results. Keep track of your LinkedIn image specs and post types to see which ones yield the best results.
Conclusion
Understanding the right LinkedIn post size is critical for creating engaging and professional posts. Whether you’re sharing an image, video, or article, using the correct dimensions ensures that your content looks sharp on all devices.
By using a LinkedIn automation tool like Liprospect, you can automate your posts, saving time while ensuring your content is always perfectly sized and optimized.
Follow the best practices in this guide to maximize your LinkedIn outreach. You’ll achieve higher engagement and build stronger connections with clients and partners.
